Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Social Media & Growth Strategist with 5+ years of experience building audiences, scaling creator brands, and managing content ecosystems across YouTube, Snapchat, Instagram, Facebook, TikTok, Threads, LinkedIn, and emerging platforms. Experienced in content strategy, creator partnerships, audience development, community building, YouTube growth, social media management, and cross-platform content distribution. Proven track record of leading content teams, developing high-performing content frameworks, and driving measurable business outcomes through audience-first growth strategies.…Social Media & Growth Strategist with 5+ years of experience building audiences, scaling creator brands, and managing content ecosystems across YouTube, Snapchat, Instagram, Facebook, TikTok, Threads, LinkedIn, and emerging platforms. Experienced in content strategy, creator partnerships, audience development, community building, YouTube growth, social media management, and cross-platform content distribution. Proven track record of leading content teams, developing high-performing content frameworks, and driving measurable business outcomes through audience-first growth strategies.

Subhadeep Paul

Social Media Manager, Content Strategist, Growth Marketer, +2





Social Media & Growth Strategist with 5+ years of experience building audiences, scaling creator brands, and managing content ecosystems across YouTube, Snapchat, Instagram, Facebook, TikTok, Threads, LinkedIn, and emerging platforms. Experienced in content strategy, creator partnerships, audience development, community building, YouTube growth, social media management, and cross-platform content distribution. Proven track record of leading content teams, developing high-performing content frameworks, and driving measurable business outcomes through audience-first growth strategies.…Social Media & Growth Strategist with 5+ years of experience building audiences, scaling creator brands, and managing content ecosystems across YouTube, Snapchat, Instagram, Facebook, TikTok, Threads, LinkedIn, and emerging platforms. Experienced in content strategy, creator partnerships, audience development, community building, YouTube growth, social media management, and cross-platform content distribution. Proven track record of leading content teams, developing high-performing content frameworks, and driving measurable business outcomes through audience-first growth strategies.

Available to hire

Social Media & Growth Strategist with 5+ years of experience building audiences, scaling creator brands, and managing content ecosystems across YouTube, Snapchat, Instagram, Facebook, TikTok, Threads, LinkedIn, and emerging platforms. Experienced in content strategy, creator partnerships, audience development, community building, YouTube growth, social media management, and cross-platform content distribution.
Proven track record of leading content teams, developing high-performing content frameworks, and driving measurable business outcomes through audience-first growth strategies.

Language

English

Advanced

Hindi

Fluent

Bengali

Fluent

Work Experience

Development Manager at The Soul Group (formerly The Soul Publishing)

April 1, 2023 - August 1, 2024

Managed creator growth and content development initiatives across Snapchat, Facebook, TikTok and YouTube ecosystems. Partnered with top creators including Ian Boggs, Celina Spookyb00, Dental Digest, Sofie Dossi, and The LaBrant Family for audience growth and content development. Led experiments to identify high-performing content formats and opportunities; contributed to 100M+ views and over $200K/month in revenue through strategic content development.

Content Strategist & Editor at Sportify with PRG

April 1, 2023 - August 1, 2024

Created sports content strategies across news, podcasts and vlogs; grew Instagram from 250 to 7,000+ followers within two months in a highly competitive global sports niche. Generated 15M+ views and 200K+ subscribers during FIFA World Cup 2022 coverage. Led a team of 15 including social media managers, script writers, video editors and researchers; built and executed sports content strategies across gaming/esports properties and Hindi-speaking markets, including live-stream campaigns.

Digital Marketer at Institute of Neuro Development

January 1, 2022 - March 1, 2023

Pioneered the organization's social media marketing and digital communications across multiple platforms. Generated leads through WhatsApp and email marketing campaigns. Developed awareness campaigns that increased audience engagement and brand visibility.

Junior Social Media Manager at Zing Restaurants

January 1, 2020 - July 1, 2020

Managed social media strategy across Asia, handling content for restaurant chains including Rosie Roti, Rang De Basanti Dhaba, and Deja Bowl; built and executed content calendars and community engagement across regional markets.