After a decade leading social media, community management, content production, and partnership strategy for brands brands like Charlotte’s Web, HarperCollins, Ancient Nutrition, and SmileDirectClub, I began a freelancing project built on one belief: marketing should benefit your community as much as it benefits your bottom line. I partner with growing CPG, lifestyle, wellness, and tech brands as a fractional marketing strategist, consultant, and freelancer building systems that scale, support community, and positively impact net revenue. My approach blends data with empathy, helping founders and in-house teams: • Optimize systems for campaigns and content • Clarify what’s moving the needle and what's a time-suck • Help build community with storytelling, not scare tactics • Scale without burning out or creating busywork If you’re ready to ditch panic posting, understand your numbers, and show up with clarity, consistency, and connection, then let’s build a marketing system you can actually stand behind.…After a decade leading social media, community management, content production, and partnership strategy for brands brands like Charlotte’s Web, HarperCollins, Ancient Nutrition, and SmileDirectClub, I began a freelancing project built on one belief: marketing should benefit your community as much as it benefits your bottom line. I partner with growing CPG, lifestyle, wellness, and tech brands as a fractional marketing strategist, consultant, and freelancer building systems that scale, support community, and positively impact net revenue. My approach blends data with empathy, helping founders and in-house teams: • Optimize systems for campaigns and content • Clarify what’s moving the needle and what's a time-suck • Help build community with storytelling, not scare tactics • Scale without burning out or creating busywork If you’re ready to ditch panic posting, understand your numbers, and show up with clarity, consistency, and connection, then let’s build a marketing system you can actually stand behind.WWWW…