I’m Carmen Arboledas, a graphic designer and digital marketing professional based in Madrid. I combine brand-focused visual design with social media strategy and performance-driven content. I help organizations tell their story through clear layouts, strong branding, and engaging digital assets, from logos and visual identities to campaigns for different platforms. Alongside design, I manage social media and community engagement, creating content plans, copy, and visuals that align with the brand and improve results through analysis and optimization. My background also includes UX/UI work—wireframes, prototypes, and usability testing—so I can think about both the look and the user experience behind each digital product or campaign.

Carmen Arboledas

I’m Carmen Arboledas, a graphic designer and digital marketing professional based in Madrid. I combine brand-focused visual design with social media strategy and performance-driven content. I help organizations tell their story through clear layouts, strong branding, and engaging digital assets, from logos and visual identities to campaigns for different platforms. Alongside design, I manage social media and community engagement, creating content plans, copy, and visuals that align with the brand and improve results through analysis and optimization. My background also includes UX/UI work—wireframes, prototypes, and usability testing—so I can think about both the look and the user experience behind each digital product or campaign.

Available to hire

I’m Carmen Arboledas, a graphic designer and digital marketing professional based in Madrid.

I combine brand-focused visual design with social media strategy and performance-driven content. I help organizations tell their story through clear layouts, strong branding, and engaging digital assets, from logos and visual identities to campaigns for different platforms.

Alongside design, I manage social media and community engagement, creating content plans, copy, and visuals that align with the brand and improve results through analysis and optimization. My background also includes UX/UI work—wireframes, prototypes, and usability testing—so I can think about both the look and the user experience behind each digital product or campaign.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Community Manager, Graphic Designer at Bandai España
September 3, 2026 - Present
Social media strategy and content creation. Graphic design for digital platforms. Performance analysis and optimization
Graphic Designer at E-mociona
May 5, 2025 - Present
Graphic design and layout of PDFs and digital materials. Adaptation of visual elements to align with the brand identity
Graphic Designer and Community Manager at Banda i Spain (Ban da i, Spain)
March 1, 2025 - Present
Developed social media strategy and content creation, including graphic design for digital platforms and advertising materials. Conducted performance analysis and ongoing optimization of campaigns and content, using results to refine what works best for the audience. Produced content and visuals aligned with brand identity and digital communication goals, supporting both community presence and marketing performance.
Marketing manager at MADFLOOR
November 4, 2024 - April 30, 2025
Digital marketing and social media strategy. Creation of visual content and advertising campaigns. Analysis and optimization of results
Digital Marketing and Social Media Strategist (Graphic and Web Designer; UX/UI and Content) at MAD FLOOR
November 1, 2024 - April 1, 2025
Owned aspects of digital marketing and social media strategy, including creation of visual content and advertising campaigns. Analyzed and optimized results to improve campaign effectiveness. Produced graphic design assets such as logos, visual identity elements, and advertising materials, and supported social media management and copywriting. Also contributed to UX/UI design through wireframes, prototypes, and usability testing, connecting marketing goals with user experience considerations.
Graphic and Web Designer, Community Manager at Crambo
September 4, 2023 - April 30, 2025
Graphic design: logos, visual identity, advertising materials. Social media management and copywriting. Digital marketing strategy and performance analysis. UX/UI design: wireframes, prototypes, and usability testing.

Education

Grado en Comunicación Audiovisual at Universidad Carlos III, Madrid
January 1, 2015 - January 1, 2019
Master's Degree - Graphic and Web Design at ESDIMA
October 3, 2022 - April 28, 2023
Bachelor's Degree in Audiovisual Communication at Universidad Carlos III
January 1, 2015 - January 1, 2019
Professional Certificate in Audiovisual Project Post-Production at ESDIM A
January 1, 2019 - January 1, 2020
Master's Degree in Graphic Design and Web Design at Mósto les Development Study Center
January 1, 2022 - January 1, 2023

Qualifications

Certificado Profesional Postproducción de Proyectos Audiovisuales
January 1, 2019 - January 1, 2020
Professional Certificate in Audiovisual Project Post-Production
January 1, 2019 - January 1, 2020

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education
    ¡Welcome to my portfolio!

    Hi! I’m Carmen, a Graphic Designer and Community Manager passionate about creating visual content and meaningful communication.

    In this portfolio, you’ll find a selection of my work across graphic design, social media and digital content. Click through to explore my website and discover more of my projects, experience and creative work.

    I hope you enjoy exploring it! : https://www.twine.net/signin