Available to hire
I’m Maria Carmen Ghioculescu, a UI/UX designer with over two years of experience designing digital products in startup environments. I come from a background in fine arts and philology, and I’m currently pursuing an MA in Digital Media & Game Studies.
I excel at collaborating directly with founders and developers to align user needs with business objectives and technical feasibility. My core competencies include UI/UX design, wireframing and prototyping, user research and persona creation, design systems, and cross-functional collaboration.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Italian
Fluent
Romanian, Moldavian, Moldovan
Fluent
Work Experience
Co-founder & UI/UX Lead at Pexure Studio
August 1, 2025 - PresentLeading product design for a boutique agency. Currently designing the web strategy for a DeepTech New Zealand-based client in the humanitarian engineering sector. Focused on digital storytelling to secure global partnerships and funding. Designed the core website to articulate the company's mission of deploying engineering solutions in developing regions. Structured the user acquisition flow to drive partner inquiries and build the initial network of global collaborators. Managing the cross-functional product roadmap, synchronizing design and development streams across 3 continents.
UI/UX & Web Designer at Stelaria
November 1, 2024 - July 1, 2025Led the design lifecycle within a cross-functional team. Focused on aligning the user interface with business goals. Designed a high-converting e-commerce platform that generated $200k+ in revenue and 80k+ sessions in the first month, working closely with the marketing team to optimize landing pages for ad traffic. Collaborated with developers during handoff, providing design systems to ensure seamless responsive UI implementation. Partnered with content strategists to structure the IA, driving users toward the checkout flow.
Freelance UI/UX & Web Designer at Remote (Freelance)
May 1, 2024 - September 1, 2024Leveraged my position as a Scout Leader within the Scouts of Europe Federation (FSE) to address communication bottlenecks. Initiated this project to modernize volunteer coordination through user-centered design. Conceptualized a centralized communication app for a Romanian Scout Association to solve information fragmentation across distributed groups. Conducted user research to identify key pain points in the existing volunteering workflow, translating findings into wireframes and a high-fidelity mobile prototype. Developed the Information Architecture (IA) to centralize announcements, resources, and event calendars into a single app.
Education
MA in Digital Media & Game Studies at Babeș - Bolyai University (FSPAC)
October 1, 2025 - May 8, 2026BA in Philology (Italian Major / English Minor) at Babeș - Bolyai University (LETT)
October 1, 2022 - July 1, 2025Intensive UI/UX Design Program at Webcase
January 1, 2024 - April 1, 2024High School Diploma (Monumental Arts) at "Dinu Lipatti" High School of Arts – Pitești
September 1, 2014 - June 1, 2022Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Education, Non-Profit Organization, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
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