Senior Graphic Designer / Art Director / Owner at Ce Design & Illustration, LLC

Award-winning Senior Graphic Designer and Art Director with 25+ years of experience helping brands look polished, professional, and ready for market. I specialize in branding, packaging, logo refinement, print and digital marketing, campaign design, illustration, and production-ready visual systems. What sets me apart is my ability to take rough ideas, AI-generated logos, outdated branding, or scattered marketing materials and turn them into cohesive, professional design that works across print, digital, packaging, signage, social media, and sales materials. I bring a strong eye for typography, color, layout, storytelling, and production details — along with the experience to guide clients confidently from concept to final files. I’ve worked with startups, established businesses, and national brands across consumer goods, food and beverage, wellness, healthcare, higher education, lifestyle, technology, retail, and service-based industries. My goal is to create high-quality design that looks beautiful, communicates clearly, and strengthens your brand in the real world.

Art Director | Senior Graphic Designer | Packaging | Marketing at Centurion Brands

At Centurion Brands, I served as Art Director and Senior Graphic Designer, leading creative development for product lines, packaging, retail programs, marketing materials, and brand systems across home improvement, consumer goods, and national retail markets. I supported national retail programs for major retailers including Walmart, Target, Home Depot, Menards, ALDI, Costco, HEB, TJ Maxx, BJ’s, Burlington, ROSS, and Sears. My work included packaging design for multiple product lines, in-store displays, sales materials, product image libraries, retail presentations, vendor coordination, and production-ready files for print and manufacturing. A key focus of my role was improving brand consistency across all Centurion products by refining packaging systems, organizing product assets, strengthening visual standards, and helping establish clearer naming conventions and tracking processes. I also contributed to product launches including the PRO-Series and Camo product lines. Key Achievements: • Supported national retail programs for major big-box retailers including Walmart, Target, Home Depot, Menards, ALDI, Costco, HEB, TJ Maxx, BJ’s, Burlington, ROSS, and Sears. • Created packaging for multiple product lines designed for placement in large retail stores, helping improve shelf presence, product clarity, and buyer presentation. • Improved brand consistency across all Centurion products by refining packaging systems, visual standards, product organization, and brand asset management. • Developed in-store displays, sales materials, packaging layouts, and product graphics that supported retail programs, product launches, and sales initiatives. • Built and organized product image libraries to improve workflow, presentation quality, and access to approved visual assets. • Coordinated with sales teams, vendors, production partners, and internal stakeholders to ensure accurate, on-brand, production-ready materials. • Contributed to the launch and visual development of key product lines, including PRO-Series and Camo products. This role highlights my ability to lead large-scale retail packaging programs, manage complex product design systems, improve brand consistency, and create polished, production-ready design for national retail markets.