I’ve spent the last 12 years designing and managing websites for luxury brands across lifestyle, wellness, and hospitality, helping them tell their story and connect with their audiences online. With extensive experience on technical projects, I understand how design translates into functionality, allowing me to create sites that are not only visually elegant but also fully operational and user-friendly. I’m highly experienced with WordPress, Wix and Shopify understanding each platform inside and out, which allows me to design sites that work seamlessly for both the brand and the end-user. ` My work blends elegant, thoughtful design with intuitive user experience, creating digital spaces that feel premium, cohesive, and aligned with each brand’s vision.

Charlotte Brodie

I’ve spent the last 12 years designing and managing websites for luxury brands across lifestyle, wellness, and hospitality, helping them tell their story and connect with their audiences online. With extensive experience on technical projects, I understand how design translates into functionality, allowing me to create sites that are not only visually elegant but also fully operational and user-friendly. I’m highly experienced with WordPress, Wix and Shopify understanding each platform inside and out, which allows me to design sites that work seamlessly for both the brand and the end-user. ` My work blends elegant, thoughtful design with intuitive user experience, creating digital spaces that feel premium, cohesive, and aligned with each brand’s vision.

Available to hire

I’ve spent the last 12 years designing and managing websites for luxury brands across lifestyle, wellness, and hospitality, helping them tell their story and connect with their audiences online. With extensive experience on technical projects, I understand how design translates into functionality, allowing me to create sites that are not only visually elegant but also fully operational and user-friendly. I’m highly experienced with WordPress, Wix and Shopify understanding each platform inside and out, which allows me to design sites that work seamlessly for both the brand and the end-user. `
My work blends elegant, thoughtful design with intuitive user experience, creating digital spaces that feel premium, cohesive, and aligned with each brand’s vision.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Director / Freelance Web Designer at Odyssey Consultancy
April 1, 2022 - Present
Audited and redesigned client websites to optimise user experience and enhance conversion rates. Spearheaded UX and CRO projects, comprising journey mapping, wireframing, and A/B testing. Collaborated with creative teams to ensure visual brand alignment while enhancing user behaviour outcomes. Implemented digital campaigns and analytics to evaluate conversion impact. Cultivated high-value client relationships and devised results-driven digital strategies.
Web Account Director at Verb Brands
June 1, 2018 - December 1, 2022
Championed web design projects for luxury and lifestyle brands, ensuring alignment of visual design and user experience; conducted comprehensive website audits and provided actionable recommendations to boost engagement and conversions; managed cross-functional teams to deliver high-impact web projects; implemented SEO & CRO initiatives; led localization and translation of digital assets across international markets; created client-facing UX audit framework.
Junior Account Director at Skywire
November 1, 2015 - June 1, 2018
Administered e-commerce projects on Magento and WordPress, focusing on conversion optimization and revenue growth; implemented UX improvements and email campaigns with measurable results; achieved 150% revenue growth following internationalisation and UX enhancements; realised 62% growth in online sales after website rebuild and overhaul of the email strategy.
Consulting Lead (SEO & CRO) at Payoneer
July 1, 2025 - Present
Directed multi-market SEO and digital product initiatives across EMEA, APAC and LATAM; collaborated with development, SEO, content and regional market teams to deliver scalable web improvements; managed delivery of custom-built on-site calculators and tools to enhance acquisition and conversion; coordinated localisation and translation of digital assets across international markets; translated analytics and SEO insights into UX, content and product enhancements.
Web Account Director at Verve Brands
June 1, 2018 - December 1, 2022
Championed web design projects for luxury and lifestyle brands, ensuring alignment of visual design and user experience; conducted comprehensive website audits and provided actionable recommendations to boost engagement and conversions; managed cross-functional teams of designers and developers to deliver high-impact web projects; initiated an internal hosting solution improving performance and migration of existing client sites; oversaw Shopify, WordPress and Magento sites with measurable CRO enhancements; generated over £250k in revenue through proactive strategies and digital optimisation.

Education

BA in Marketing at Liverpool John Moores University
January 1, 2009 - January 1, 2013
BA in Marketing at Liverpool John Moores University
January 1, 2009 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Software & Internet, Professional Services, Media & Entertainment, Retail, Other