Available to hire
Hi, I’m Cecilia. I’m a results-driven digital growth strategist specializing in building and scaling high-engagement social brands. I’ve grown TikTok to over 100,000 followers and Instagram to over 90,000 in under six months using organic, data-informed strategies.
I help brands connect with audiences through psychology-based content positioning, conversion storytelling, and performance analytics. Based in London and working as a self-employed Social Media Marketing & Growth Expert, I design scalable content frameworks, lead generation funnels, and community-building strategies that drive sustainable growth.
Skills
Language
English
Fluent
Swedish
Fluent
Italian
Advanced
Work Experience
Social Media Marketing & Growth Expert at Self-Employed
May 1, 2023 - PresentBuild and scale multi-platform social media brands across TikTok, Instagram and Facebook using organic growth strategies and data-informed insights. Led audience growth, content strategy, and community engagement.
Practice Manager at Building Blocks Therapy Centre
June 1, 2022 - June 1, 2024Oversee business growth and operations; budget, invoicing, revenue oversight, and implementation of new operational systems; led a multidisciplinary team and partnerships to drive growth.
Therapy Services Coordinator at Nightingale Hospital
June 1, 2013 - June 1, 2022Led operations within a high-volume professional services department; grew the team from 50 to 100; managed recruitment, onboarding, and performance development; oversaw 175+ monthly client cases and regulatory compliance.
Researcher at University of East London & NHS - London
January 1, 2012 - March 1, 2013Synthesised quantitative and qualitative data into strategic recommendations; led multi-disciplinary research initiatives shaping service development and organizational growth.
Researcher at University of East London & NHS
January 20, 2012 - March 20, 2013Synthesised quantitative and qualitative data into strategic recommendations; delivered clear reports and presentations to senior stakeholders. Translated research findings into operational and strategic insights affecting service development and organisational growth. Directed multidisciplinary research initiatives, shaping study design and execution. Led cognitive and behavioural assessments, leveraging digital platforms and standardized frameworks to drive performance measurement and improvement.
Education
MSc Applied Cognitive Neuroscience at University of Westminster - London
January 11, 2030 - January 1, 2012BSc (Hons) Psychology at University of Westminster - London
September 1, 2005 - June 13, 2008Qualifications
Industry Experience
Media & Entertainment, Healthcare, Professional Services, Education, Software & Internet
Skills
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