Hi, I’m Celeste, a marketing professional with a knack for growing audiences, delivering campaigns, and aligning brand messaging across channels. I’m comfortable owning projects from concept to execution and enjoy collaborating with cross-functional teams to hit targets. I focus on social media strategy, CRM, and content creation, and I’m always looking for ways to optimize performance and drive meaningful engagement for brands. I value proactive communication, real‑world results, and continuous learning.

Celeste Wee

Hi, I’m Celeste, a marketing professional with a knack for growing audiences, delivering campaigns, and aligning brand messaging across channels. I’m comfortable owning projects from concept to execution and enjoy collaborating with cross-functional teams to hit targets. I focus on social media strategy, CRM, and content creation, and I’m always looking for ways to optimize performance and drive meaningful engagement for brands. I value proactive communication, real‑world results, and continuous learning.

Available to hire

Hi, I’m Celeste, a marketing professional with a knack for growing audiences, delivering campaigns, and aligning brand messaging across channels. I’m comfortable owning projects from concept to execution and enjoy collaborating with cross-functional teams to hit targets.

I focus on social media strategy, CRM, and content creation, and I’m always looking for ways to optimize performance and drive meaningful engagement for brands. I value proactive communication, real‑world results, and continuous learning.

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Language

English
Fluent
Chinese
Fluent
Japanese
Beginner

Work Experience

Marketing Intern at Olivia Group
April 1, 2024 - September 1, 2024
Managed social media, event planning, and marketing for Quie, Noa, and Olivia, enhancing brand presence and engagement. Organized and oversaw photoshoots, events, and media tastings, ensuring seamless logistics and crowd coordination. Developed and executed social media strategies, including Instagram Reels and customer engagement on Instagram and email. Collaborated with the marketing team to create campaign briefs and compelling social media content that aligned with brand objectives.
Marketing Executive at Capital Marketing Pte Ltd
August 1, 2024 - September 30, 2025
Own social media strategy across 3 brands; drove 30% follower and engagement growth within 6 months. Planned and optimized short-form content, increasing Instagram Reels reach by 25% through performance insights. Led 20+ creator partnerships, managing outreach and campaign execution.
Marketing & Communications Executive at OSCA Asia Pte Ltd
September 8, 2025 - Present
Mid-level marketer across brand, CRM (HubSpot), and sales enablement. Delivered 1,500+ brand assets; managed SGD $100K+ marketing budget. Drove 20% growth in marketing contacts via CRM, SEO, and telemarketing.

Education

Bachelor's Degree at RMIT University
July 1, 2022 - December 1, 2023
Bachelor’s in Business (Marketing) at RMIT University
July 1, 2022 - December 1, 2023

Qualifications

Bachelor's in Business (Marketing)
July 1, 2022 - December 31, 2023

Industry Experience

Media & Entertainment, Professional Services, Education, Manufacturing, Real Estate & Construction