A community-driven app for webtoon readers to connect, share reactions, and discuss their favourite series. I designed the Channels feature, a threaded discussion space built around series-linked content, giving readers a place to engage beyond just reading. The work focused on defining information hierarchy and interaction patterns for channel discovery, threaded conversations, and series-linked discussion threads, creating a social layer that feels native to how webtoon fans already talk about content.

A two-sided mobile marketplace connecting students with verified tutors, designed to address real trust and scheduling pain points uncovered through user research. I designed the full product experience for both user types: two detailed personas, a complete information architecture across 10+ screens, and end-to-end flows for students finding tutors and tutors managing bookings. Iterated from mid- to high-fidelity prototypes through usability testing with three user groups. The final design reduces friction at every step, from discovery to confirmed session.

A social golf scoring app designed for casual weekend players who want to track scores, connect with friends, and stay focused on the game. I led end-to-end UX design, starting with competitive landscape research and two validated user personas, then designing a five-section information architecture (Play, Stats, Friends, Messages, Profile) optimized for minimal taps and zero distraction during a round. The result is a clean, intuitive mobile experience that feels effortless to use on the course.