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Marketing professional with 6+ years of experience delivering digital and print campaigns, managing social media across multiple platforms, and developing brand-led content for UK and international audiences. Experienced in campaign delivery, website build and optimisation, email marketing, and performance analysis to continually improve results. Currently seeking a more senior marketing role with greater ownership. Strong stakeholder management background, with hands-on experience coordinating projects and working directly with senior leadership, alongside mentoring and supporting marketing work experience placements.…Marketing professional with 6+ years of experience delivering digital and print campaigns, managing social media across multiple platforms, and developing brand-led content for UK and international audiences. Experienced in campaign delivery, website build and optimisation, email marketing, and performance analysis to continually improve results. Currently seeking a more senior marketing role with greater ownership. Strong stakeholder management background, with hands-on experience coordinating projects and working directly with senior leadership, alongside mentoring and supporting marketing work experience placements.

Charlotte Lane

Digital Marketer, Marketing Analyst, Marketing Automation Specialist, +4

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Marketing professional with 6+ years of experience delivering digital and print campaigns, managing social media across multiple platforms, and developing brand-led content for UK and international audiences. Experienced in campaign delivery, website build and optimisation, email marketing, and performance analysis to continually improve results. Currently seeking a more senior marketing role with greater ownership. Strong stakeholder management background, with hands-on experience coordinating projects and working directly with senior leadership, alongside mentoring and supporting marketing work experience placements.…Marketing professional with 6+ years of experience delivering digital and print campaigns, managing social media across multiple platforms, and developing brand-led content for UK and international audiences. Experienced in campaign delivery, website build and optimisation, email marketing, and performance analysis to continually improve results. Currently seeking a more senior marketing role with greater ownership. Strong stakeholder management background, with hands-on experience coordinating projects and working directly with senior leadership, alongside mentoring and supporting marketing work experience placements.

Available to hire

Marketing professional with 6+ years of experience delivering digital and print campaigns, managing social media across multiple platforms, and developing brand-led content for UK and international audiences. Experienced in campaign delivery, website build and optimisation, email marketing, and performance analysis to continually improve results.

Currently seeking a more senior marketing role with greater ownership. Strong stakeholder management background, with hands-on experience coordinating projects and working directly with senior leadership, alongside mentoring and supporting marketing work experience placements.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Executive at MCFT (McFarlane Telfer)

January 1, 2026 - Present

Managed social media across LinkedIn, Facebook, Instagram, TikTok, and YouTube, planning content and campaigns around services, sectors, regional teams, company news, events, and brand awareness. Created and produced digital and print marketing assets including videos, blogs, email campaigns, and branded booklets, brochures, leaflets, and flyers. Built a new company website from scratch in Squarespace (structure, navigation, page layouts, written and visual content), and continued to develop it with SEO best practices and custom CSS where needed. Planned, created, and managed email marketing campaigns using Mailchimp and Brevo, monitoring performance to improve future activity. Supported UK and international marketing by adapting content for different markets and B2B audiences, working closely with senior stakeholders on announcements, awards, and events. Coordinated an office relocation effort with the UK Managing Director and Director of Engineering, including site visits and brandin

Social Media & Digital Marketing Manager (Freelance)

January 1, 2023 - March 1, 2025

Managed social media and digital marketing for multiple small businesses, planning content aligned to each client’s brand, audience and objectives. Created and scheduled content and promotional graphics while coordinating deadlines and client requirements. Monitored engagement and performance to improve future activity and supported clients with branding, website updates, SEO and paid advertising. Maintained strong client relationships by managing feedback and priorities and delivering projects on time.

Social Media & Digital Marketing Manager

January 1, 2023 - March 1, 2025

Delivered social media management and digital marketing support for multiple small businesses, planning content around individual brands, audiences, and business objectives. Created and scheduled social content, graphics, and promotions while managing client requirements and deadlines. Monitored performance and engagement to refine future content and advised clients on branding, website updates, SEO, and paid advertising. Maintained strong client relationships by managing feedback and changing priorities while delivering work on time.

COVID Testing Coordinator at Hillingdon Council

January 1, 2021 - May 1, 2021

Business Owner

July 1, 2020 - Present

Built and developed a service-based business from the ground up, creating brand identity, digital presence, and marketing strategy to attract and retain clients. Managed marketing across social media, digital content, and customer communications, using performance insights to improve results. Built and maintained a business website with SEO and planned Google Ads/promotional campaigns to support customer acquisition. Balanced commercial and operational responsibilities including pricing, promotions, bookings, customer retention, and reputation, alongside a full-time role.

Marketing Executive & IT Office Administrator at Symitry Ltd

June 1, 2020 - March 1, 2025

Managed the company’s website and social media channels, creating regular content and supporting broader marketing and internal communications. Coordinated scheduling, data, and internal processes while balancing marketing responsibilities with administrative workload. Responded to changing priorities and worked effectively under pressure, coordinating multiple tasks and deadlines across the business.

Assistant Manager at The Black Horse

September 1, 2019 - June 1, 2020