Available to hire
I am a highly motivated and dedicated senior creative with over 15 years of experience in the creative industry. I love being creative, fulfilling briefs, and meeting deadlines. Turning ideas into reality is what I’m good at and I’m willing to go above and beyond to achieve it. Often described as ‘unflappable,’ I remain calm under pressure and keep a positive mindset at all times.
My career has involved a diverse range of roles from lead designer to freelance graphic designer, working collaboratively as well as leading projects alone. I am passionate about crafting designs that not only look great but also effectively communicate a brand’s message while managing projects efficiently and creatively.
Skills
Experience Level
Expert
Expert
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Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Freelance Graphic Designer at Self-employed
March 1, 2025 - June 18, 2025With over 15 years’ experience in the creative industry, I have helped businesses of all sizes develop unique and memorable logos, digital assets, websites, and marketing materials. I am passionate about crafting designs that both look great and effectively communicate a brand’s message. I manage multiple projects, prioritize effectively, and enjoy working both independently and as part of a team.
Senior Creative at Start-Rite Shoes
February 1, 2015 - February 28, 2025Led design efforts supporting marketing and new business strategies by producing high-quality creative materials for wholesale, retail, and media channels. Designed print items including catalogues, POS, and packaging along with digital content for web, email, advertising, and social media. Managed and designed exhibition stands and concessions in prestigious stores such as John Lewis, Fenwick, Daniels Store, and Harrods.
Advertising & Production at Archant Dialogue
March 1, 2014 - February 28, 2015Managed ad production for high-circulation membership magazines including Porsche Post and Rolls Royce. Designed advertisements, advertorial layouts, and product placement pages to a high standard under tight deadlines, satisfying both advertisers and magazine clients.
Graphic Designer at Shout! Creative
January 1, 2011 - March 1, 2014Produced corporate designs for large companies under tight deadlines. Managed client portfolios and worked directly with company directors and marketing managers to design print and digital materials ranging from brand identity and websites to brochures and adverts.
Graphic Designer at Dynamic Impressions
December 1, 2002 - August 31, 2007Started as Design Assistant creating basic artwork and general office work. Expanded skills through college to handle an extensive array of products including business stationery, leaflets, brochures, adverts, and product photography to create price lists. Developed strong communication and customer service skills.
Graphic Designer at South Norfolk Council
September 1, 2007 - January 31, 2011Supported the marketing and communications team through a major rebranding project. Produced the quarterly 'Link' magazine with a 51,000-copy distribution and created posters, leaflets, and advertising materials for council departments. Worked flexibly and accurately to tight deadlines.
Senior Creative at Start-Rite Shoes
February 1, 2025 - September 2, 2025Led the design team for Start-Rite Shoes supporting marketing and new business strategies by producing high quality creative materials across wholesale, retail, and diverse media channels. Designed print items such as catalogues, POS, packaging, and digital content for web, email, affiliate advertising, social media, and online shoppable content. Project managed key exhibition stands including Playtime Paris and Back to School concession stands in major department stores. Directed and managed in-house photoshoots and video campaigns, including creating style mood boards and storyboards, liaising with models and team members, and overseeing production.
Freelance Graphic Designer
March 1, 2025 - PresentAs a freelance graphic designer, I have helped businesses of all sizes develop unique and memorable logos, digital assets, websites, and marketing materials. Passionate about crafting designs that look great and communicate brand messages effectively. Skilled at managing multiple projects, prioritizing deadlines, and working both collaboratively and independently.
Advertising & Production at Archant Dialogue
February 1, 2015 - September 2, 2025Managed all ad production for a range of magazine titles including Porsche Post, Rolls Royce, Center Parcs, and Royal Ascot. Designed eye-catching advertisements, advertorial layouts, and product placement pages to meet high circulation standards and satisfy both advertisers and magazine clients under tight deadlines.
Graphic Designer at Shout! Creative
March 1, 2014 - September 2, 2025Produced high-quality corporate designs for large companies within a busy design agency environment. Worked directly with company directors and marketing managers to develop creative concepts and bring designs from idea through to print-ready artwork and digital visuals. Delivered projects including brand identity, websites, email newsletters, brochures, business stationery, and adverts under tight deadlines.
Graphic Designer at Dynamic Impressions
August 1, 2007 - September 2, 2025Started as Design Assistant and progressed to designing an extensive array of products including business stationery, advertising materials, leaflets, brochures, and local paper adverts. Conducted monthly product photography for local companies to support price list creation. Developed excellent communication skills and customer service.
Graphic Designer at South Norfolk Council
January 1, 2011 - September 2, 2025Supported the marketing and communications team during a re-branding phase. Produced and implemented brand guidelines, managed the quarterly Link magazine with 51,000 copies distributed, and regularly created posters, leaflets, and advertising material for council departments. Demonstrated flexibility and accuracy under demanding deadlines.
Education
College at Norwich City College
September 1, 2003 - July 31, 2004High School Diploma at Taverham High School
September 1, 1998 - July 31, 2002Diploma in Graphic Design at Norwich City College
September 1, 2003 - July 1, 2004Secondary Education at Taverham High School
September 1, 1998 - July 1, 2002Qualifications
Diploma in Graphic Design
September 4, 2003 - July 20, 2004Industry Experience
Retail, Wholesale & Distribution, Government, Healthcare, Consumer Goods, Financial Services, Professional Services, Travel & Hospitality, Media & Entertainment
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