I am a Brand and Marketing Officer with over four years of experience in developing strategic marketing and branding initiatives, managing campaigns, and executing impactful marketing projects across digital and on-ground platforms. I started my career in a marketing agency, working with both international brands and local companies in Bacolod City, which sharpened my ability to design audience-centered, goal-driven marketing strategies. Today, my work focuses on translating brand vision into clear, cohesive campaigns that drive engagement and long-term growth. My expertise spans marketing strategy and branding, digital marketing, social media management, project and campaign management, and events marketing—from concept development to execution. I thrive in roles that require both creative direction and structured planning, ensuring every initiative is aligned, purposeful, and results-oriented.

Marie Chelsea Villaflores

I am a Brand and Marketing Officer with over four years of experience in developing strategic marketing and branding initiatives, managing campaigns, and executing impactful marketing projects across digital and on-ground platforms. I started my career in a marketing agency, working with both international brands and local companies in Bacolod City, which sharpened my ability to design audience-centered, goal-driven marketing strategies. Today, my work focuses on translating brand vision into clear, cohesive campaigns that drive engagement and long-term growth. My expertise spans marketing strategy and branding, digital marketing, social media management, project and campaign management, and events marketing—from concept development to execution. I thrive in roles that require both creative direction and structured planning, ensuring every initiative is aligned, purposeful, and results-oriented.

Available to hire

I am a Brand and Marketing Officer with over four years of experience in developing strategic marketing and branding initiatives, managing campaigns, and executing impactful marketing projects across digital and on-ground platforms.

I started my career in a marketing agency, working with both international brands and local companies in Bacolod City, which sharpened my ability to design audience-centered, goal-driven marketing strategies. Today, my work focuses on translating brand vision into clear, cohesive campaigns that drive engagement and long-term growth.

My expertise spans marketing strategy and branding, digital marketing, social media management, project and campaign management, and events marketing—from concept development to execution. I thrive in roles that require both creative direction and structured planning, ensuring every initiative is aligned, purposeful, and results-oriented.

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Language

English
Advanced

Work Experience

Senior Marketing Officer at Office of the President, CSA-B
January 1, 2018 - December 31, 2022
Directed marketing campaigns and brand consistency across branches; led teams; optimized budgets and ensured timely merchandise supply for clients.
Assistant Marketing Manager at Madelephant PH
July 1, 2022 - June 30, 2023
Directed the marketing department to deliver campaigns that boosted sales and strengthened brand consistency; led teams to execute strategies; optimized budgets and ensured timely merchandise supply for clients.
Assistant Marketing Manager at Madelephant PH
June 1, 2023 - December 31, 2023
Directed the marketing department to deliver campaigns that boosted sales and strengthened brand consistency; led teams to execute strategies; optimized budgets and ensured timely merchandise supply for clients.
Communications and Events Officer (Brand & Marketing) at Negros Women for Tomorrow Foundation Inc.
June 1, 2024 - Present
Develops and executes brand and digital marketing strategies to enhance awareness and visibility; manages content creation and online platforms to drive engagement; leads brand development and ensure consistency across campaigns; conducts market research to support strategies; safeguards brand identity through proper use of corporate guidelines.

Education

Bachelor of Science in Business Administration, Major in Marketing Management at Colegio San Agustin - Bacolod
January 1, 2018 - January 1, 2022
Certification for Brand Management at Ateneo Graduate School of Business
September 1, 2025 - January 22, 2026

Qualifications

Brand Management Certification
September 1, 2025 - January 22, 2026

Industry Experience

Education, Professional Services, Media & Entertainment, Retail, Software & Internet