Hi, I'm Caitlin, a multimedia professional with over six years of experience in video production, content creation, and editorial oversight. I specialize in video editing and production workflows, working extensively with tools like DaVinci Resolve and Adobe Premiere. My passion lies in crafting compelling documentary-style and commercial content that tells engaging stories. In addition to my technical skills, I have a strong background in bilingual content creation and social media strategy, having successfully increased audience engagement and retention rates for multimedia channels. I thrive in collaborative production environments and enjoy working independently as a freelancer, balancing creativity with solid project management to deliver high-quality content.…

Caitlin Hennegan

Hi, I'm Caitlin, a multimedia professional with over six years of experience in video production, content creation, and editorial oversight. I specialize in video editing and production workflows, working extensively with tools like DaVinci Resolve and Adobe Premiere. My passion lies in crafting compelling documentary-style and commercial content that tells engaging stories. In addition to my technical skills, I have a strong background in bilingual content creation and social media strategy, having successfully increased audience engagement and retention rates for multimedia channels. I thrive in collaborative production environments and enjoy working independently as a freelancer, balancing creativity with solid project management to deliver high-quality content.…

Available to hire

Hi, I’m Caitlin, a multimedia professional with over six years of experience in video production, content creation, and editorial oversight. I specialize in video editing and production workflows, working extensively with tools like DaVinci Resolve and Adobe Premiere. My passion lies in crafting compelling documentary-style and commercial content that tells engaging stories.

In addition to my technical skills, I have a strong background in bilingual content creation and social media strategy, having successfully increased audience engagement and retention rates for multimedia channels. I thrive in collaborative production environments and enjoy working independently as a freelancer, balancing creativity with solid project management to deliver high-quality content.

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Language

English
Fluent
Spanish; Castilian
Fluent
Chinese
Advanced

Work Experience

Video Production Assistant at LiveABC
December 1, 2024 - Present
Edited and assisted in creating 10+ video segments monthly using Adobe Premiere. Researched, sourced, and organized over 100 B-roll footage clips per project to enhance storytelling and visual flow. Supported more than 5 filming sessions monthly (studio and location), gaining comprehensive production workflow experience. Collaborated with the production team on post-production schedules and content delivery timelines. Contributed to YouTube channel content optimization and audience engagement strategies.
Freelance Video Producer/Social Media Strategist at Self-Employed
February 1, 2024 - Present
Produced and edited 20+ short-form and long-form multimedia content for social media platforms, covering Taiwanese culture, news, and lifestyle for a YouTube channel with over 500,000 views and 14,800+ subscribers. Developed social media strategies that achieved above 50% audience retention rates through effective storytelling and SEO optimization. Increased video click-through rate (CTR) to 10% by optimizing thumbnails, titles, and descriptions. Conducted weekly performance and competitive analysis on audience behavior and trends, enhancing social media marketing effectiveness. Demonstrated strong self-management skills while executing tasks independently.
Content Editor & Audio Production Coordinator at LiveABC
August 1, 2021 - December 2, 2024
Managed multimedia content development for over 10 English learning publications with integrated video and audio components. Coordinated and supervised weekly voice recording sessions, handling the audio production workflow from recording to final edit. Edited and proofread over 12 articles monthly, ensuring content quality and deadline adherence. Developed visual and audio learning materials, demonstrating a strong understanding of multimedia educational content.

Education

Master of Business Administration at University of Iowa, Tippie College of Business
January 1, 2024 - May 31, 2026
B.A. in Journalism, Chinese at University of Maryland, College Park
January 1, 2011 - May 14, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services
    paper Documentary Short Films

    I contributed to the production of short documentaries about the Taiwanese tattoo industry and about the Chifeng Street area in Taipei, Taiwan. I helped with managing camera and sound operations, conducting interviews in Chinese, and translating interviews from Chinese to English during editing. I collaborated with a small, efficient team to prepare interview questions, completing the entire project within two days.


    paper Personal YouTube Channel

    • Produce and edit 20+ short-form and long-form video content covering Taiwanese culture, news, and lifestyle for a YouTube channel with over 500,000 views and 14,000+ subscribers.
    • Achieved above 50% audience retention rates through effective storytelling and SEO strategies.
    • Increased video click-through rate (CTR) to 10% by optimizing thumbnails, titles and descriptions.
    • Conduct weekly trend analysis on news and audience behavior, resulting in increased engagement.

    https://www.youtube.com/channel/UC5xd3-mQdzqkm4jjQxUq5tw

    paper LiveABC

    I manage comprehensive video production for an educational publisher specializing in English language instruction for students at foundational to intermediate levels. This channel functions as a multimedia extension of their monthly print publications, serving students who learn English as a second language.

    • Film and edit videos that transform traditional language learning into engaging visual experiences
    • Create content that makes English acquisition “as natural as learning one’s native language” (per the publisher’s methodology)
    • Develop materials specifically designed for structured classroom use and individual study
    • Focus on foundational vocabulary, basic conversation skills, and essential grammar concepts

    https://www.youtube.com/@liveinteractiveenglish
    https://www.youtube.com/@abcinteractiveenglish