I'm Chiara Barone, a Senior Visual & Brand Designer with over 20 years of experience developing visual identities and digital systems for brands, events, and international contexts. I specialize in Brand Identity, UI Design, and Visual Systems, and I integrate creative direction with design to ensure consistency between brand, digital communications, and content.…

Chiara Barone

I'm Chiara Barone, a Senior Visual & Brand Designer with over 20 years of experience developing visual identities and digital systems for brands, events, and international contexts. I specialize in Brand Identity, UI Design, and Visual Systems, and I integrate creative direction with design to ensure consistency between brand, digital communications, and content.…

Available to hire

I’m Chiara Barone, a Senior Visual & Brand Designer with over 20 years of experience developing visual identities and digital systems for brands, events, and international contexts.

I specialize in Brand Identity, UI Design, and Visual Systems, and I integrate creative direction with design to ensure consistency between brand, digital communications, and content.

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Language

Italian
Fluent
English
Intermediate

Work Experience

Brand & UI Designer at P&O Marinas
January 1, 2018 - December 31, 2018
Developed the visual system and all communication materials. Website UI design with minimal and premium visual language.
Art Direction & Visual Design at DISS – Dubai International Superyacht Summit
January 1, 2018 - December 31, 2022
Developed the brand identity and visual system for the international event. Brand design, editorial and digital materials, and website UI.
Visual Designer & UI Designer at Quelli della Farmacia
January 1, 2021 - December 31, 2024
Brand restyling and e-commerce UI design. Defined the visual communication strategy and content creation for digital channels.
Art Direction & Brand Identity at ERMES Project (Fondazione Angelo e Mafalda Molinari)
January 1, 2025 - Present
Developed the visual identity and established the brand guidelines for the project. Coordination of the production of digital and social media materials.
Graphic Designer Senior - UI Designer at Creative Web Studio
January 1, 2004 - December 31, 2015
Developed web projects and communication campaigns, with responsibility for UI design and defining the visual language. Collaboration with the development team to implement interfaces and responsive solutions.
Graphic Designer at Tipografia Etruria
January 1, 2000 - December 31, 2003
Experience in editorial production and printing processes. Layout design and graphic materials.
Graphic Designer at Freelance
January 1, 1998 - December 31, 2003
Collaborations with agencies and companies in the printing and communications sector. Executed graphic design and provided support for editorial production.
Graphic Designer at Krehativa Agency
January 1, 2002 - December 31, 2004
Developed communication projects for print and corporate identity. Created graphic design, editorial layout, and materials for events and trade fairs.
Senior Visual & Brand Designer at Freelance / Self-employed
January 1, 2015 - Present
Freelance work delivering brand identities, UI design, and digital visual systems for diverse clients; responsible for creative direction, visual language, and cohesive design across digital channels.
Senior Visual & Brand Designer at Freelance
January 1, 2015 - Present
Freelance design work including brand identity, UI design, and digital & social visual systems for various brands, events, and international contexts.
Brand & UI Designer at P&O Marinas (DP World UAE Region - Dubai)
January 1, 2018 - Present
Developed the visual system and all communication materials. Website UI design with minimal and premium visual language.
Art Director & Visual Designer at DISS – Dubai International Superyacht Summit
January 1, 2018 - January 1, 2022
Developed the brand identity and visual system for the international event. Brand design, editorial and digital materials, and website UI.

Education

Graphic designer and visualizer at AANT Academy
January 1, 1995 - December 31, 1998
Graphic designer and visualizer at AANT Academy
January 1, 1995 - December 31, 1998
Graphic designer and visualizer at AANT Academy — Rome
January 1, 1995 - January 1, 1998

Qualifications

Bruno Munari Method — Creative Workshop
January 1, 2016 - December 31, 2016
Bruno Munari Method — Creative Workshop
January 1, 2016 - January 1, 2016
OFFF Festival — Barcelona
January 1, 2007 - January 1, 2007
1st Prize — Crowd Sourcing Competition, Milan Chamber of Commerce
January 11, 2030 - April 8, 2026
Top 10 Selection — National Competition Gradenigo Hospital Logo Restyling, Turin
January 1, 2005 - January 1, 2005
Bruno Munari Method — Creative Workshop (40 hours), Bruno Munari Association
January 1, 2016 - April 8, 2026
OFFF Festival — Barcelona
January 1, 2007 - January 1, 2007

Industry Experience

Media & Entertainment, Healthcare, Non-Profit Organization, Travel & Hospitality, Professional Services, Retail
    paper ERMES PROJECT

    ERMES is a project for young people aged 12 to 18 who have difficulty establishing connections in society. This non-profit project is a social entity and fights to protect the new generations and support them in extracurricular and recreational activities as well as psychological support. My role is to create a visual system that can be perceived by young people, from the design and concept of the logo to the visual, social and editorial materials, using a language close to their own.