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I'm a Creative Director/Copywriter who turns data-driven strategies into bold ideas, sharp messaging, and award-winning creative concepts. I'm proud of the impacts I have made with several B2B and B2C brands at agencies in Chicago, Atlanta, Charlotte, and Birmingham. As you go through my portfolio at _Website not available. Sign in: https://www.twine.net/signup_, you'll notice glimmers of intellect, moments of wit, and various examples of my capacity for writing words in the correct order. I specialize in transforming insights into compelling campaigns that resonate with target audiences and drive measurable results. I enjoy mentoring teams, shaping brand stories, and delivering creative that aligns with business objectives.…I'm a Creative Director/Copywriter who turns data-driven strategies into bold ideas, sharp messaging, and award-winning creative concepts. I'm proud of the impacts I have made with several B2B and B2C brands at agencies in Chicago, Atlanta, Charlotte, and Birmingham. As you go through my portfolio at _Website not available. Sign in: https://www.twine.net/signup_, you'll notice glimmers of intellect, moments of wit, and various examples of my capacity for writing words in the correct order. I specialize in transforming insights into compelling campaigns that resonate with target audiences and drive measurable results. I enjoy mentoring teams, shaping brand stories, and delivering creative that aligns with business objectives.

Marc Engel

Creative Director, Copywriter, Brand Strategist, +3

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I'm a Creative Director/Copywriter who turns data-driven strategies into bold ideas, sharp messaging, and award-winning creative concepts. I'm proud of the impacts I have made with several B2B and B2C brands at agencies in Chicago, Atlanta, Charlotte, and Birmingham. As you go through my portfolio at _Website not available. Sign in: https://www.twine.net/signup_, you'll notice glimmers of intellect, moments of wit, and various examples of my capacity for writing words in the correct order. I specialize in transforming insights into compelling campaigns that resonate with target audiences and drive measurable results. I enjoy mentoring teams, shaping brand stories, and delivering creative that aligns with business objectives.…I'm a Creative Director/Copywriter who turns data-driven strategies into bold ideas, sharp messaging, and award-winning creative concepts. I'm proud of the impacts I have made with several B2B and B2C brands at agencies in Chicago, Atlanta, Charlotte, and Birmingham. As you go through my portfolio at _Website not available. Sign in: https://www.twine.net/signup_, you'll notice glimmers of intellect, moments of wit, and various examples of my capacity for writing words in the correct order. I specialize in transforming insights into compelling campaigns that resonate with target audiences and drive measurable results. I enjoy mentoring teams, shaping brand stories, and delivering creative that aligns with business objectives.

Available to hire

I’m a Creative Director/Copywriter who turns data-driven strategies into bold ideas, sharp messaging, and award-winning creative concepts. I’m proud of the impacts I have made with several B2B and B2C brands at agencies in Chicago, Atlanta, Charlotte, and Birmingham. As you go through my portfolio at Website not available. Sign in: https://www.twine.net/signup, you’ll notice glimmers of intellect, moments of wit, and various examples of my capacity for writing words in the correct order.

I specialize in transforming insights into compelling campaigns that resonate with target audiences and drive measurable results. I enjoy mentoring teams, shaping brand stories, and delivering creative that aligns with business objectives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Executive Creative Director at Cummins Creative Group (CCG)

January 1, 2011 - Present

Lead brand strategy and award-winning campaigns; head the Medicare vertical focused on attracting new Medicare clients; develop data-driven strategies; mentor and guide the creative team around account and company needs; drive strategic account planning with account and digital teams; build social media presence for CCG partners. Notable clients include Viva Medicare, Global Health, Provider Partners, Motion Industries, Urology Centers of Alabama, Pediatric Dental & Orthodontics, Canopy Insurance, Symmetry Lending, Alabama Power Credit Union, Legacy Cabinets, Bradford Health, First US Bank, and others.

Associate Creative Director/ Copywriter at Point B Communications

January 1, 2008 - April 1, 2009

Led creative direction and copywriting for diverse clients; expanded technical language and storytelling for industries including healthcare, lodging, and consumer brands; contributed to new business pitches and campaigns.

Copywriter at Davis Harrison on Dion Advertising

January 1, 2006 - March 1, 2008

Wrote across a broad range of client campaigns; mastered the language of technical industries (electrical, construction, material testing, traffic safety); developed campaigns and content that communicated complex topics clearly.

Copywriter at Chicago Tribune Marketing

January 1, 2004 - January 1, 2006

In-house copywriter crafting integrated campaigns; helped market a broad spectrum of media products and services, including comics, columnists, photojournalism, and games.

Copywriter at FitzGerald + Co. (FitzCo)

January 1, 2001 - August 1, 2003

Copywriter at an Atlanta agency; contributed to campaigns for major brands such as Coca-Cola, Porter-Cable Tools, Durex, and Frutta Frutti Smoothies; supported concepting and production for integrated campaigns.

Copywriter at Portfolio Center - Atlanta

January 1, 1999 - August 1, 2001

First in-house post-Portfolio Center role; worked on large brands, developed creative concepts, and supported marketing video pitches for new business opportunities.

Assistant Account Executive at Schaefer Condon Carter Advertising

February 1, 1998 - March 1, 1999

Early career role where I learned to write press materials, coordinate with vendors, and perform entry-level account tasks; contributed to campaigns for a range of clients including Accelerated Partners, Alabama Power, and more.