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I am a MSc International Marketing Management graduate with practical experiences supporting digital campaigns, content strategy, and brand engagement across agency and organizational environments. Skilled in social media marketing, campaign coordination, market research, and performance analysis, supported by a strong academic grounding in consumer behavior and strategic marketing. I have delivered data-driven marketing initiatives, including KPI tracking, audience analysis, and integrated campaign execution, while demonstrating creativity, stakeholder communication, and analytical thinking to turn insights into measurable marketing outcomes.…I am a MSc International Marketing Management graduate with practical experiences supporting digital campaigns, content strategy, and brand engagement across agency and organizational environments. Skilled in social media marketing, campaign coordination, market research, and performance analysis, supported by a strong academic grounding in consumer behavior and strategic marketing. I have delivered data-driven marketing initiatives, including KPI tracking, audience analysis, and integrated campaign execution, while demonstrating creativity, stakeholder communication, and analytical thinking to turn insights into measurable marketing outcomes.

Chloe Soe

Marketing Strategist, Brand Strategist, Content Strategist, +5

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I am a MSc International Marketing Management graduate with practical experiences supporting digital campaigns, content strategy, and brand engagement across agency and organizational environments. Skilled in social media marketing, campaign coordination, market research, and performance analysis, supported by a strong academic grounding in consumer behavior and strategic marketing. I have delivered data-driven marketing initiatives, including KPI tracking, audience analysis, and integrated campaign execution, while demonstrating creativity, stakeholder communication, and analytical thinking to turn insights into measurable marketing outcomes.…I am a MSc International Marketing Management graduate with practical experiences supporting digital campaigns, content strategy, and brand engagement across agency and organizational environments. Skilled in social media marketing, campaign coordination, market research, and performance analysis, supported by a strong academic grounding in consumer behavior and strategic marketing. I have delivered data-driven marketing initiatives, including KPI tracking, audience analysis, and integrated campaign execution, while demonstrating creativity, stakeholder communication, and analytical thinking to turn insights into measurable marketing outcomes.

Available to hire

I am a MSc International Marketing Management graduate with practical experiences supporting digital campaigns, content strategy, and brand engagement across agency and organizational environments.

Skilled in social media marketing, campaign coordination, market research, and performance analysis, supported by a strong academic grounding in consumer behavior and strategic marketing. I have delivered data-driven marketing initiatives, including KPI tracking, audience analysis, and integrated campaign execution, while demonstrating creativity, stakeholder communication, and analytical thinking to turn insights into measurable marketing outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Head of Human Resources Team at No Hunger Zone

February 1, 2022 - February 1, 2025

Led volunteer engagement, stakeholder coordination, and service delivery within a non-profit fundraising organization.

Junior Marketing Strategist at Salt King

December 1, 2021 - December 1, 2023

Implemented marketing strategies and brand development initiatives within a growing FMCG organization. Executed offline and online marketing campaigns, improving market reach and brand awareness, and supporting retail activation.

Marketing Strategist at Salt King

December 1, 2021 - December 1, 2023

Led marketing strategy and brand development initiatives, coordinating campaigns and optimizing performance; increased product demand and campaign effectiveness through market research and buyer persona analysis.

Studio/Marketing Specialist (Remote) at Studio Tekku

April 1, 2025 - November 1, 2025

Executed digital marketing campaigns and audience growth strategies within an international advertising agency environment. Planned monthly content calendars and published campaigns through Meta Business Suite to increase brand visibility and engagement. Built KPI dashboards in Excel to enable data-driven optimization of campaign performance, achieving 1,472 organic reach and 40 shares within two months.

Retail Assistant (Volunteer) at British Heart Foundation

March 1, 2025 - Present

Delivered high-quality customer service and supported retail operations; promoted store campaigns and enhanced visibility and engagement.

Integrated Marketing Campaign Project at MIU University

June 1, 2018 - December 1, 2018

Led the delivery of an integrated marketing campaign for a university project; designed a campaign booth and supported targeted Facebook promotion; built KPI dashboards in Excel; achieved 9,200+ viewers and 23,900+ reach.