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With over 12 years of experience in brand and digital marketing, I have led numerous omni-channel campaigns that not only boost brand equity but also drive sales effectively. I specialize in social media, influencer marketing, email campaigns, and paid media with consistent results in ROAS and conversions. As an ENFJ and T-shaped marketer, I thrive in collaborative high-performance environments by leading with empathy and communicating clearly. I enjoy taking on leadership roles where I can guide teams and deliver impactful marketing solutions.…With over 12 years of experience in brand and digital marketing, I have led numerous omni-channel campaigns that not only boost brand equity but also drive sales effectively. I specialize in social media, influencer marketing, email campaigns, and paid media with consistent results in ROAS and conversions. As an ENFJ and T-shaped marketer, I thrive in collaborative high-performance environments by leading with empathy and communicating clearly. I enjoy taking on leadership roles where I can guide teams and deliver impactful marketing solutions.

Chloe Yung

Brand Strategist, Marketing Strategist, Influencer Marketing Manager, +2

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With over 12 years of experience in brand and digital marketing, I have led numerous omni-channel campaigns that not only boost brand equity but also drive sales effectively. I specialize in social media, influencer marketing, email campaigns, and paid media with consistent results in ROAS and conversions. As an ENFJ and T-shaped marketer, I thrive in collaborative high-performance environments by leading with empathy and communicating clearly. I enjoy taking on leadership roles where I can guide teams and deliver impactful marketing solutions.…With over 12 years of experience in brand and digital marketing, I have led numerous omni-channel campaigns that not only boost brand equity but also drive sales effectively. I specialize in social media, influencer marketing, email campaigns, and paid media with consistent results in ROAS and conversions. As an ENFJ and T-shaped marketer, I thrive in collaborative high-performance environments by leading with empathy and communicating clearly. I enjoy taking on leadership roles where I can guide teams and deliver impactful marketing solutions.

Available to hire

With over 12 years of experience in brand and digital marketing, I have led numerous omni-channel campaigns that not only boost brand equity but also drive sales effectively. I specialize in social media, influencer marketing, email campaigns, and paid media with consistent results in ROAS and conversions.

As an ENFJ and T-shaped marketer, I thrive in collaborative high-performance environments by leading with empathy and communicating clearly. I enjoy taking on leadership roles where I can guide teams and deliver impactful marketing solutions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Marketing Manager at Coupe Beverages

July 31, 2025 - July 9, 2025

Led go-to-market strategy and launched 3 new products within 3 months, each achieving sell-out status shortly after release. Managed digital marketing efforts across social, email, and paid ads to boost sales. Developed point-of-sale and marketing materials to enhance purchase intent. Organized trade shows and pop-up events to expand brand visibility and secure new retail partnerships.

Account Manager at Blink Agency

August 31, 2024 - July 9, 2025

Oversaw client financials and ensured account profitability and resource optimization. Managed creative development resulting in impactful campaigns exceeding KPIs. Monitored out-of-home, TV, and digital marketing campaigns, utilizing social media, email marketing, and SEO to maximize reach, engagement, and brand loyalty.

Senior Brand Manager at Omni

October 31, 2022 - July 9, 2025

Developed brand strategy and tactical plans for headquarters and regional markets, increasing brand awareness and product sales by 30%. Launched an innovative partnership with McDonald's vegan-spam campaign that drove 4 million items sold, generated 1 million impressions and attracted 10,000 Instagram followers. Established governance frameworks and KPIs to track and support brand growth. Led strategic merchandising plans to maximize brand visibility and profitability.

Associate Director at Publicis Groupe

December 31, 2021 - July 9, 2025

Led business development initiatives, securing long-term retainer partnerships with two global clients. Maintained strong client and internal cross-functional relationships. Managed a team of project and account managers with mentorship and support for professional growth. Coordinated production processes for multiple social media projects and regional teams for global campaigns requiring localized creative assets.

Social Media Director at Fevaworks Solution

June 30, 2019 - July 9, 2025

Aided company expansion by onboarding 10 new clients. Recruited and built account services and social media teams from the ground up to eight members. Managed account budgets, cost estimates, and resource allocation. Maintained high client retention by building trust. Shaped agency value propositions and strategic narratives for RFP submissions. Provided strategic advice on content and influencer marketing programs.

Strategist at Ogilvy & Mathers

June 30, 2017 - July 9, 2025

Executed social media campaigns, including scheduling posts, managing ad trafficking, and creating campaign metrics reports with strategic recommendations. Conducted market research to provide actionable insights. Established relationships with social media influencers and managed social media content calendars to engage followers.

Marketing Executive at Fox International Channels

February 28, 2015 - July 9, 2025

Organized integrated marketing plans featuring on-air and off-air promotions and created social content including copywriting. Initiated creative content ideas to boost social media interactions, leading to increased TV ratings. Coordinated communication between regional teams and headquarters.