Christina Logsdone

Director, Private Market Marketing at Fidelity Investments

Led expansion of the private market marketing team, onboarding new hires, and managing third-party vendors and agencies to drive seamless campaign execution and operational efficiency.

Head of Marketing at Shoobx, Inc.

Led full-scale rebrand and digital launch of Fidelity Private Shares, including strategy, UX, content, design, analytics, and stakeholder management.

Digital Strategy & Global Marketing Manager (Contract) at Innovasea

Advised on marketing tech stack, operational workflows, and integrated campaigns across four business divisions.

Senior Account Manager at Boston Digital

Managed cross-functional teams to deliver websites, content, SEO, digital advertising, and marketing automation projects.

Digital Strategist at Boston Digital

Developed and implemented marketing systems and processes for B2B clients, including content, digital ads, email automation, and A/B testing.

Marketing & Account Management Roles at Doe-Anderson / Wordpress Publishing / Eclectic Living / WBKI-TV

Managed brands and multi-channel marketing campaigns; built operational processes for content production, media placements, and campaign tracking.

Director, Private Market Marketing at Fidelity Investments

Led the rebrand and launch of Fidelity Private Shares and Fidelity Private Shares.com; delivered branding, website properties, content, design, imagery, analytics, and more through cross-functional collaboration with internal and external stakeholders, including strategy, UX, creative feedback, and budget/timeline management.

Head of Marketing at Shoobx, Inc. (acquired by Fidelity Investments January 2023)

Led holistic marketing and business strategies to build brand awareness, generate leads, and drive revenue growth in partnership with C-suite and Heads of Execs; Directed end-to-end marketing strategy including branding, digital marketing (SEO/SEM, social, email), content creation, and demand generation; Built and managed a high-performing marketing team; Directed PR and media relations.

Digital Strategy & Global Marketing Manager (Contract) at Boston Digital

Strategic lead for integrated B2B campaigns; developed go-to-market plans, buyer personas, messaging, and paid campaigns; collaborated with multiple business units on digital marketing, SEO, CRM, and operational enhancements.

Digital Strategist at Boston Digital

Led go-to-market, buyer personas, messaging, and paid campaigns; developed landing pages and interactive lead-generation tools; executed paid social, PPC, and omnichannel marketing solutions; guided cross-functional teams to optimize campaigns and ROI.

Senior Account Manager at Boston Digital

Led go-to-market strategies and multi-channel campaigns; managed client relationships and cross-functional teams across design, copy, media buying, and QA; drove pipeline growth and client satisfaction.

Senior Account Manager at Doe-Anderson

Managed rebrands and multi-channel campaigns for national and local brands; led cross-functional teams, onboarding, pitches, and client reporting; drove brand growth and client outcomes.

Communications Director at WordSworth Publishing Group

Directed communications and PR for a publishing group; managed media relations and internal/external communications.

Marketing & Sales Manager at Eclectic Living

Led marketing and sales initiatives; developed campaigns and partnerships; enhanced brand presence and go-to-market activities.