Available to hire
Hi, I’m Christine Olivo, a passionate social media and brand strategist who builds engaging communities and tells stories that resonate across platforms. With a track record of growing audiences, partnerships, and loyalty for top brands, I blend creative direction with data-driven insights to drive meaningful results.
From crafting content strategies to managing cross-functional partnerships, I love turning ideas into high-impact campaigns that spark conversation and deliver measurable outcomes. Based in the NYC area, I collaborate with marketing, retail, and creative teams to amplify brand presence on social media and beyond.
Work Experience
Social Media Community Manager at Dossier Perfumes
January 1, 2024 - PresentOwn global social media and community strategy across major platforms, driving audience growth, customer loyalty, and brand advocacy. Analyze audience behavior, sentiment, and performance data to optimize content and inform strategic recommendations. Develop LinkedIn content elevating company achievements, awards, and media appearances through engaging B2B storytelling. Plan and manage high-impact social media giveaways, overseeing concepting, campaign copy, winner selection, and fulfillment. Partner cross-functionally with marketing, retail, and creative teams to support campaigns and key retail partnerships, including CVS and Target.
Media Community Manager at First Look Media - Topic Stories
November 1, 2021 - December 1, 2023Led TikTok content strategy and distribution, generating 2M+ video views and 300K+ user interactions. Managed a small team of freelancers, providing creative direction, campaign guidance, and performance feedback. Developed creator briefs to curate partnerships in support of upcoming releases and entertainment marketing initiatives. Collaborated on paid social campaigns by repurposing organic creative for Meta advertising.
Social Media Editor at ATTN
May 1, 2017 - October 1, 2021Developed social-first content strategies leveraging nostalgia and pop culture trends, generating 20M+ cross-platform views. Launched and scaled a Facebook page to 1.4M+ followers by strategically repurposing engaging content. Led cross-functional collaboration with marketing and creative teams to support campaigns and partnerships. Executed branded content and paid social campaigns to maximize reach.
Associate Social Media Editor at Vox Media - Thrillist
October 1, 2015 - April 1, 2017Supported social media strategy across food, travel, and entertainment verticals, helping drive audience growth and engagement. Managed 50+ media partnerships to expand content reach and strengthen audience engagement. Executed branded content and paid social campaigns that generated 112M+ views.
Education
Bachelor of Science in Business Marketing at Monmouth University
January 11, 2030 - June 11, 2026Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services
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