Hello! I’m Purwaningsih, a creative and detail-oriented graphic designer with about a decade of experience delivering innovative and impactful visual solutions across print, digital, and web platforms. I’m passionate about developing engaging visual assets that strengthen brand identity, improve user experience, and support marketing goals. I’m comfortable collaborating with marketing teams to craft platform-optimized content that resonates with audiences. Over the years I’ve collaborated on billboard campaigns, corporate identity materials, and public service campaigns (including HIV-AIDS awareness). I’ve led product photo shoots and video production from concept to execution, and I pride myself on managing multiple projects while meeting deadlines and maintaining brand consistency. I enjoy mentoring junior designers and translating feedback into fresh, high-quality work.

Purwaningsih

Hello! I’m Purwaningsih, a creative and detail-oriented graphic designer with about a decade of experience delivering innovative and impactful visual solutions across print, digital, and web platforms. I’m passionate about developing engaging visual assets that strengthen brand identity, improve user experience, and support marketing goals. I’m comfortable collaborating with marketing teams to craft platform-optimized content that resonates with audiences. Over the years I’ve collaborated on billboard campaigns, corporate identity materials, and public service campaigns (including HIV-AIDS awareness). I’ve led product photo shoots and video production from concept to execution, and I pride myself on managing multiple projects while meeting deadlines and maintaining brand consistency. I enjoy mentoring junior designers and translating feedback into fresh, high-quality work.

Available to hire

Hello! I’m Purwaningsih, a creative and detail-oriented graphic designer with about a decade of experience delivering innovative and impactful visual solutions across print, digital, and web platforms. I’m passionate about developing engaging visual assets that strengthen brand identity, improve user experience, and support marketing goals. I’m comfortable collaborating with marketing teams to craft platform-optimized content that resonates with audiences.

Over the years I’ve collaborated on billboard campaigns, corporate identity materials, and public service campaigns (including HIV-AIDS awareness). I’ve led product photo shoots and video production from concept to execution, and I pride myself on managing multiple projects while meeting deadlines and maintaining brand consistency. I enjoy mentoring junior designers and translating feedback into fresh, high-quality work.

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Work Experience

Graphic Design Intern at PT. Mara Advertising
October 1, 2013 - January 1, 2014
Collaborated on the design of billboard advertisements, developed corporate identity materials, and contributed to a public service announcement campaign focused on HIV-AIDS awareness.
Senior Graphic Designer at CV. Magicskin
June 1, 2016 - December 1, 2017
Created visual designs for social media, website content, and printed materials such as banners, pamphlets, and leaflets. Produced brand-consistent assets to support promotional events, including cosmetic and skincare bazaars.
Graphic Designer (Remote) at Google Drive
November 1, 2017 - January 31, 2021
Designed visual content for social media and e-commerce platforms; directed product photo shoots and video production; contributed to event materials and merchandise for B2B events organized by Beauty Journal, a subsidiary of Sociolla.
Graphic Designer at PT. Social Bella Indonesia (Sociolla)
December 1, 2017 - January 31, 2019
Designed visual content for social media and the company website aligned with brand aesthetics and marketing objectives. Managed Musse Official’s social media accounts, including content planning, post scheduling, and writing engaging captions. Collaborated with the marketing team to develop cohesive branding strategies and increase online engagement.
Graphic Designer (Remote) at Musse Official
January 1, 2019 - June 1, 2019
Led the development of visual concepts, branding assets, and multi-platform content for various clients at a creative agency. Produced digital and print materials, including social media visuals, campaign graphics, school yearbooks, merchandise, packaging, and presentation decks, while maintaining consistent brand identity. Collaborated with copywriters and project managers to deliver high-quality work on time and supported junior designers when needed.
Senior Graphic Designer (Remote) at Potencia Creative Agency
August 1, 2019 - November 1, 2025
Created imaginative composite visuals by combining multiple images into cohesive scenes. Specialized in photo manipulation and creative scene-building (non-illustration work). Completed daily short-term freelance tasks with consistent quality, applying feedback efficiently and delivering approved sets on schedule.
Creative Editor (Remote) at Wirestock
May 1, 2025 - December 1, 2025
Creative editing and production coordination; delivered projects on schedule and supported the team with editorial tasks.

Education

Bachelor’s Degree in Visual Communication Design at Semarang State University
January 1, 2010 - January 1, 2015
Science Major at SMA Negeri 1 Sukorejo
January 1, 2007 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services