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I have experience in digital marketing, e-commerce and content creation, especially within fashion and beauty, two fields I’ve always felt connected to. I enjoy combining creativity and strategy to tell stories that reflect a brand’s identity and speak to people in a real way.…

Clara Denuccio

Social Media Manager, Copywriter, Content Creator, +4

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I have experience in digital marketing, e-commerce and content creation, especially within fashion and beauty, two fields I’ve always felt connected to. I enjoy combining creativity and strategy to tell stories that reflect a brand’s identity and speak to people in a real way.…

Available to hire

I have experience in digital marketing, e-commerce and content creation, especially within fashion and beauty, two fields I’ve always felt connected to.
I enjoy combining creativity and strategy to tell stories that reflect a brand’s identity and speak to people in a real way.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Italian

Fluent

English

Advanced

French

Advanced

Spanish; Castilian

Beginner

Work Experience

Marketing Assistant

December 31, 2020 - December 31, 2020

Managed editorial partnerships, conducted market and trend research, and supported SEM initiatives to improve local visibility and ROI for the Italian market.

Copywriter & Social Media Specialist at Leam

December 31, 2021 - December 31, 2021

Created and scheduled editorial content for luxury e-commerce; developed social media strategies; wrote SEO-optimized product descriptions; conducted trend and competitor analysis; assisted fashion photo shoots; managed content calendar and influencer collaborations.

Social Media Coordinator at L'Occitane

January 1, 2022 - October 31, 2025

Led Italian social media strategy; planned content calendars; coordinated influencer partnerships, PR activations, and press events; managed CRM and email marketing; improved e-commerce performance through content optimization and CRO; supported brand partnerships with fashion and lifestyle brands.

Copywriter & Social Media Specialist at Leam

January 1, 2021 - October 31, 2025

Created and scheduled editorial content and campaigns for luxury e-commerce using Canva and CapCut. Developed and implemented social media strategies focused on Instagram and Facebook, aligning tone of voice with brand identity. Wrote SEO-optimized product descriptions (IT/EN) and curated blog/editorial content using Google SEO tools and SEM best practices. Conducted trend and competitor analysis using Google Trends, Meta Insights to elevate content quality and timing. Assisted in fashion photoshoots, ensuring high-end visual storytelling for digital platforms.