Available to hire
Hi, I’m Lauren Francis, a creative and results-driven Social Media Manager with over a decade of experience in digital marketing, copywriting, and brand communications. I help brands stay consistent, organized, and visually cohesive across social platforms, crafting strategies that boost engagement and visibility.
I specialize in content planning, brand storytelling, and strategic messaging for fashion, beauty, and lifestyle brands, collaborating closely with clients to bring their identity to life and connect with audiences in meaningful ways.
Experience Level
Language
Work Experience
Social Media Manager at C Note Digital
January 1, 2026 - PresentManage and maintain social media accounts across multiple platforms, ensuring consistent brand voice and visual alignment. Plan, create, and schedule monthly content calendars tailored to each client’s brand goals and audience. Write engaging captions and short-form copy designed to increase visibility and audience connection. Develop cohesive visual content using design tools to maintain a polished and on-brand feed. Monitor engagement and performance to identify trends and areas for improvement. Conduct social media audits and provide actionable feedback on profile optimization and content strategy. Collaborate directly with clients to understand brand identity, messaging, and content needs. Streamline workflows to help clients maintain a consistent online presence without overwhelm.
Copywriter at She Copywrites
January 1, 2012 - December 1, 2020Wrote compelling website copy including homepages, about pages, landing pages, and sales pages. Created product descriptions for fashion, beauty, and lifestyle brands across e-commerce platforms. Developed brand voice guidelines to ensure consistency across marketing channels. Wrote marketing copy for email campaigns, newsletters, and promotional launches. Crafted press releases, media pitches, and brand storytelling content. Optimized copy for SEO to improve search visibility and online discoverability. Collaborated with designers, photographers, and marketers to align copy with visual direction. Edited and proofread content to maintain clarity, tone, and brand accuracy.
Publicist at Dream Cartel
March 1, 2009 - December 1, 2011Represented emerging fashion designers and stylists, managing public relations and brand visibility. Pitched designers, collections, and styling work to fashion editors and media outlets. Built and maintained media lists of editors, journalists, and stylists. Wrote press releases, pitch emails, brand bios, and media kits. Coordinated product placements and editorial features for magazines and online publications. Organized fashion events, launches, and showroom appointments. Assisted with Fashion Week preparation, scheduling, and press outreach. Tracked press coverage and compiled placement reports for clients.
Education
High School Diploma (silver honors) at Crenshaw High School
January 11, 2030 - January 1, 2000Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Other
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