_Website not available. Sign in: https://www.twine.net/signup_ Hi, I’m Clarice de Oliveira Hanmal, a Richmond-based Visual Content Strategist and Creative Partner specializing in photography, short-form video, and AI-enhanced imagery. I collaborate with brands to develop cohesive visual ecosystems, from e-commerce product photography and lifestyle campaigns to social-first video and AI-generated visuals. My work is rooted in strategy: aligning brand identity, audience psychology, and platform behavior to create assets that perform across web, email, social media, Amazon, and print. With over 10 years in marketing and 4+ years producing hands-on visual content, I bring both strategic thinking and production execution. I manage everything from creative direction and studio coordination to final, publish-ready delivery. I also integrate AI tools thoughtfully to accelerate concept development, scale variations, and expand creative possibilities while maintaining realism and brand consistency.

Clarice de Oliveira Hanmal

_Website not available. Sign in: https://www.twine.net/signup_ Hi, I’m Clarice de Oliveira Hanmal, a Richmond-based Visual Content Strategist and Creative Partner specializing in photography, short-form video, and AI-enhanced imagery. I collaborate with brands to develop cohesive visual ecosystems, from e-commerce product photography and lifestyle campaigns to social-first video and AI-generated visuals. My work is rooted in strategy: aligning brand identity, audience psychology, and platform behavior to create assets that perform across web, email, social media, Amazon, and print. With over 10 years in marketing and 4+ years producing hands-on visual content, I bring both strategic thinking and production execution. I manage everything from creative direction and studio coordination to final, publish-ready delivery. I also integrate AI tools thoughtfully to accelerate concept development, scale variations, and expand creative possibilities while maintaining realism and brand consistency.

Available to hire

Website not available. Sign in: https://www.twine.net/signup

Hi, I’m Clarice de Oliveira Hanmal, a Richmond-based Visual Content Strategist and Creative Partner specializing in photography, short-form video, and AI-enhanced imagery.

I collaborate with brands to develop cohesive visual ecosystems, from e-commerce product photography and lifestyle campaigns to social-first video and AI-generated visuals. My work is rooted in strategy: aligning brand identity, audience psychology, and platform behavior to create assets that perform across web, email, social media, Amazon, and print.

With over 10 years in marketing and 4+ years producing hands-on visual content, I bring both strategic thinking and production execution. I manage everything from creative direction and studio coordination to final, publish-ready delivery. I also integrate AI tools thoughtfully to accelerate concept development, scale variations, and expand creative possibilities while maintaining realism and brand consistency.

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Language

English
Fluent

Work Experience

Marketing & Visual Brand Consultant (Freelancer) at Mavian Beauty - https://mavianbeauty.com/
May 31, 2023 - October 30, 2023
- Developed and implemented visual brand identity strategy to strengthen brand positioning and consistency - Managed Instagram and Facebook channels, including content planning, publishing, and engagement - Created e-commerce and lifestyle product photography to support online sales and brand storytelling - Produced cohesive visual assets for website and social media campaigns
Marketing & Visual Brand Consultant (Freelancer) at Mavian Beauty - https://mavianbeauty.com/
May 31, 2023 - October 30, 2023
- Developed and implemented visual brand identity strategy to strengthen brand positioning and consistency - Managed Instagram and Facebook channels, including content planning, publishing, and engagement - Created e-commerce and lifestyle product photography to support online sales and brand storytelling - Produced cohesive visual assets for website and social media campaigns

Education

Executive MBA at FGV - Fundação Getulio Vargas, Brazil
January 11, 2030 - November 14, 2025
Bachelor of Arts at Mackenzie Presbyterian University, Brazil
January 11, 2030 - November 14, 2025
Google Digital Marketing & E-commerce Professional Certificate at Coursera (Google)
January 11, 2030 - January 1, 2023
Content Strategy for Professionals: Engaging Audience at Coursera (Northwestern University)
January 11, 2030 - January 1, 2023
MBA (Executive) in Business Administration at FGV, Brazil
January 11, 2030 - February 18, 2026
Bachelor of Arts, Communication & Arts at Mackenzie Presbyterian University, Brazil
January 11, 2030 - February 18, 2026

Qualifications

Executive MBA
January 11, 2030 - November 14, 2025
Bachelor of Arts
January 11, 2030 - November 14, 2025
Google Digital Marketing & E-commerce Professional Certificate
January 11, 2030 - January 1, 2023
Content Strategy for Professionals: Engaging Audience
January 11, 2030 - January 1, 2023
Google Digital Marketing & E-commerce Professional Certificate
January 1, 2023 - February 18, 2026
Content Strategy for Professionals
January 1, 2023 - February 18, 2026

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods, Travel & Hospitality