Corrado Centrone

Context: The need to respond quickly to inbound leads and improve commercial engagement rates.

Objective: To automate the first contact with prospects and initiate a structured conversation via WhatsApp.

Key Activities: Design of the marketing automation flow
Integration between Make, Twilio, and WhatsApp
Automated responses and guided conversations
Lead qualification prior to human interaction

Outcome / Value: Increased engagement, faster commercial response, and optimized use of the sales team’s time.

Context: Customers struggled to estimate the quantity and type of documents to be digitized, slowing down the quotation process.

Objective: To automate quotation generation, including estimates derived from user-uploaded images.

Key Activities: Design of a conversational chatbot
Automated image analysis
Estimation of document quantities and classification
Automatic generation of quotations

Outcome / Value: Reduced response times and increased scalability of the sales process.

Context: A healthcare fund with a significant historical dataset of dental claims needed to improve its ability to forecast future costs.

Objective: To analyze spending dynamics, predict future risk, and support pricing and long-term sustainability decisions for the healthcare plan.

Key Activities: Exploratory analysis of claims data
Feature engineering on demographic and historical data
Development of segmented predictive models
Creation of indicators and dashboards for management

Outcome / Value: Improved forecasting of future costs and enhanced control over insurance risk.