Social Media Marketing

Developed a structured social media content calendar designed to help brands maintain consistency, improve audience engagement and communicate effectively across their social media platforms.

The project involved developing content themes, organizing post ideas, planning weekly and monthly publishing schedules, and identifying suitable content formats for different audience preferences.

The strategy focused on balancing educational, promotional, entertaining and engagement-driven content while maintaining a consistent brand voice and visual identity.

Skills and deliverables:
Social Media Content Planning
Content Calendar Creation
Content Strategy
Instagram Content Planning
Facebook Content Planning
Content Scheduling
Audience Engagement
Brand Communication