I'm a musician who specializes in ambient, slowcore, noise, soundtrack, horror from Spain. I make music under the name cult friends, and love playing around with gritty textures, unconventional recording methods and creating dark but captivating sonic spaces. My practice is a study in "curating clutter," balancing the technical rigor of a researcher with the prosodically aware voice of a producer. I have worked across UX research at Fender and A&R and dedicated to exploring the intersection of cultural history and experimental sound.

cultfriends

I'm a musician who specializes in ambient, slowcore, noise, soundtrack, horror from Spain. I make music under the name cult friends, and love playing around with gritty textures, unconventional recording methods and creating dark but captivating sonic spaces. My practice is a study in "curating clutter," balancing the technical rigor of a researcher with the prosodically aware voice of a producer. I have worked across UX research at Fender and A&R and dedicated to exploring the intersection of cultural history and experimental sound.

Available to hire

I’m a musician who specializes in ambient, slowcore, noise, soundtrack, horror from Spain.

I make music under the name cult friends, and love playing around with gritty textures, unconventional recording methods and creating dark but captivating sonic spaces.

My practice is a study in “curating clutter,” balancing the technical rigor of a researcher with the prosodically aware voice of a producer.
I have worked across UX research at Fender and A&R and dedicated to exploring the intersection of cultural history and experimental sound.

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Experience Level

Expert
Expert
Intermediate
Beginner

Language

English
Fluent
Spanish; Castilian
Fluent
Japanese
Advanced

Work Experience

UX & Retention Strategy Consultant at Fender Play
January 5, 2025 - May 31, 2025
- Conducted UX research into 75% day-3 churn on Fender Play, working across Tableau, user behavioural data, survey responses, and segmentation analysis. - Synthesised findings into a cohesive strategic narrative, proposing redesigned onboarding and milestone-based user journeys; presented budget-neutral recommendations that fed directly into executive product decisions.
A&R & Digital Strategy Coordinator at In Flight Music Group
March 20, 2023 - August 15, 2023
- Identified 400+ emerging artists across major U.S. markets using Chartmetric and Luminate to produce data-backed A&R reports and optimize release and social strategy. - Developed branded content across platforms to drive artist visibility, drawing on firsthand experience of independent artist development to inform scouting priorities.
Event Operations Coordinator at Organic Signs
May 16, 2024 - June 3, 2024
Managed guest experience for 500+ attendees across a multi-day festival; coordinated logistics with production leads and resolved real-time operational issues.
Research Assistant at "Mapping Our History"
January 6, 2022 - May 16, 2022
- Directed primary source archival research for a digital humanities project mapping historical land use; produced GIS mapping overlays that connected physical sites to community context. The project achieved 50,000+ views.

Education

Master of Arts at California State University, Northridge
August 26, 2023 - May 15, 2025
Music Industry Administration
Bachelor of Arts at George Fox University
August 15, 2020 - May 15, 2023
Economics, History, Great Books

Qualifications

Add your qualifications or awards here.

Industry Experience

Computers & Electronics, Media & Entertainment, Education, Consumer Goods