Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a marketing professional with in-depth experience delivering content-led initiatives across social, web and email. I specialize in content marketing strategy, multi-channel content execution, and performance analysis to drive audience engagement and growth outcomes. I’ve led cross-functional projects, built partnerships, and delivered data-driven solutions that scale. I’m bilingual in English and Korean and excel at turning insights into actionable content and growth strategies. I thrive in collaborative environments and love helping brands tell their stories through creative content and strategic marketing programs.…I’m a marketing professional with in-depth experience delivering content-led initiatives across social, web and email. I specialize in content marketing strategy, multi-channel content execution, and performance analysis to drive audience engagement and growth outcomes. I’ve led cross-functional projects, built partnerships, and delivered data-driven solutions that scale. I’m bilingual in English and Korean and excel at turning insights into actionable content and growth strategies. I thrive in collaborative environments and love helping brands tell their stories through creative content and strategic marketing programs.

Min Cheul Shin

Content Creator, Content Producer, Marketing Strategist, +2





I’m a marketing professional with in-depth experience delivering content-led initiatives across social, web and email. I specialize in content marketing strategy, multi-channel content execution, and performance analysis to drive audience engagement and growth outcomes. I’ve led cross-functional projects, built partnerships, and delivered data-driven solutions that scale. I’m bilingual in English and Korean and excel at turning insights into actionable content and growth strategies. I thrive in collaborative environments and love helping brands tell their stories through creative content and strategic marketing programs.…I’m a marketing professional with in-depth experience delivering content-led initiatives across social, web and email. I specialize in content marketing strategy, multi-channel content execution, and performance analysis to drive audience engagement and growth outcomes. I’ve led cross-functional projects, built partnerships, and delivered data-driven solutions that scale. I’m bilingual in English and Korean and excel at turning insights into actionable content and growth strategies. I thrive in collaborative environments and love helping brands tell their stories through creative content and strategic marketing programs.

Available to hire

I’m a marketing professional with in-depth experience delivering content-led initiatives across social, web and email. I specialize in content marketing strategy, multi-channel content execution, and performance analysis to drive audience engagement and growth outcomes. I’ve led cross-functional projects, built partnerships, and delivered data-driven solutions that scale.

I’m bilingual in English and Korean and excel at turning insights into actionable content and growth strategies. I thrive in collaborative environments and love helping brands tell their stories through creative content and strategic marketing programs.

Skills

Copywriting

Experience Level

Copywriting

Intermediate

Language

English

Fluent

Korean

Fluent

Work Experience

Business Development Manager at Colonial on Gladstone

July 1, 2022 - March 1, 2025

Owned the full cycle of SMB partnership acquisitions from outbound prospecting and discovery through to negotiation, contracting, onboarding and revenue maturity. Drove 580% annual revenue growth by optimising high-value SMB and government partners through consultative solution selling and pricing strategy. Led outbound acquisition efforts (20+ cold calls/emails weekly in a 1-day outreach block), achieving a 45% response rate and generating 2+ qualified lead opportunities per week. Managed marketing, onboarding and compliance for hospitality and hotel operations with a strong safety and legal audit track record.

YouTube Growth Strategist & Content Creator at YouTube Channel (Remote)

March 1, 2017 - February 1, 2021

Founded and scaled a fitness channel to 87K+ subscribers and 28M+ organic views through SEO- and analytics-driven strategy and community engagement. Secured global sponsorships (MyProtein, Under Armour, Sixpad) through multi-channel outreach and contributed to influencer and brand partnership campaigns focused on market expansion and engagement. Managed end-to-end creator operations including content strategy, monetization, sponsorship outreach, community interactions and audience growth.

Intern – Business Management (Network Strategy) at Mercedes-Benz Korea

March 1, 2017 - June 1, 2017

Improved process efficiency by 100% by proposing a new geographical network mapping model that integrates competitive data with Google Maps and Filter search concept. Assisted dealership partner KPI reporting and vehicle audit coordination.

Team Lead & Research Strategist at MARP (Strategic Marketing and Consulting Association)

September 1, 2015 - June 1, 2016

Led strategic marketing and brand consulting projects focused on omnichannel strategy and digital marketing strategy proposals for major clients including AmorePacific, SK Planet and BGF Retail. Secured KRW 10M in client contracts by delivering strategic business solutions backed by data-driven insights regarding analysis of market trend, SWOT, real-time consumer focused group interviews. Facilitated stakeholder-ready presentations that aligned project outcomes with clients’ key success metrics.