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I'm a results-driven paid search specialist focused on optimizing paid search strategies, aligning cross-functional teams, and building strong client relationships. Channel success and measurable impact are at the core of my approach, and I enjoy driving growth through high-performing acquisition funnels with a strong emphasis on data and performance metrics. I’m passionate about leading with data, turning insights into scalable growth, and delivering ROI across multi-market campaigns. I thrive on mentoring teams, developing robust measurement frameworks, and ensuring tight collaboration between creative and technical teams to meet client goals.…I'm a results-driven paid search specialist focused on optimizing paid search strategies, aligning cross-functional teams, and building strong client relationships. Channel success and measurable impact are at the core of my approach, and I enjoy driving growth through high-performing acquisition funnels with a strong emphasis on data and performance metrics. I’m passionate about leading with data, turning insights into scalable growth, and delivering ROI across multi-market campaigns. I thrive on mentoring teams, developing robust measurement frameworks, and ensuring tight collaboration between creative and technical teams to meet client goals.

Cyril d Alexis

Performance Marketer, Digital Marketer, Marketing Consultant, +4

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I'm a results-driven paid search specialist focused on optimizing paid search strategies, aligning cross-functional teams, and building strong client relationships. Channel success and measurable impact are at the core of my approach, and I enjoy driving growth through high-performing acquisition funnels with a strong emphasis on data and performance metrics. I’m passionate about leading with data, turning insights into scalable growth, and delivering ROI across multi-market campaigns. I thrive on mentoring teams, developing robust measurement frameworks, and ensuring tight collaboration between creative and technical teams to meet client goals.…I'm a results-driven paid search specialist focused on optimizing paid search strategies, aligning cross-functional teams, and building strong client relationships. Channel success and measurable impact are at the core of my approach, and I enjoy driving growth through high-performing acquisition funnels with a strong emphasis on data and performance metrics. I’m passionate about leading with data, turning insights into scalable growth, and delivering ROI across multi-market campaigns. I thrive on mentoring teams, developing robust measurement frameworks, and ensuring tight collaboration between creative and technical teams to meet client goals.

Available to hire

I’m a results-driven paid search specialist focused on optimizing paid search strategies, aligning cross-functional teams, and building strong client relationships. Channel success and measurable impact are at the core of my approach, and I enjoy driving growth through high-performing acquisition funnels with a strong emphasis on data and performance metrics.

I’m passionate about leading with data, turning insights into scalable growth, and delivering ROI across multi-market campaigns. I thrive on mentoring teams, developing robust measurement frameworks, and ensuring tight collaboration between creative and technical teams to meet client goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Advanced

Portuguese

Beginner

Work Experience

Performance Marketing Specialist at Bondora AS

January 1, 2025 - Present

Managed €3M Paid Search & Social budget across four European markets; optimized campaigns for acquisition and retention; led reporting and growth strategies based on performance metrics; coordinated creative production for Display, Search, and Social ad deployments.

Team Lead SEA & SMA at WonderPeople

January 1, 2023 - Present

Led SEA/SMA team across Portugal, France, USA & Canada; ensured high client satisfaction and campaign delivery quality; bridged search and social tactics to drive full-funnel digital performance results.

Google Agency Account Manager at Teleperformance - Portugal

January 1, 2023 - October 6, 2025

Managed Google Ads accounts for agency clients; optimized campaigns for acquisition and performance; collaborated with cross-functional teams to align ad strategies with client goals.

Marketing Optimization Specialist at Cognizant - Portugal

January 1, 2023 - October 6, 2025

Optimized marketing campaigns across channels; implemented performance metrics and dashboards; supported cross-functional teams to improve ROI.

Senior Search Performance Marketing Specialist at Bondora AS

January 1, 2025 - November 24, 2025

Managed and optimized €3M Paid Search budget across 4 EMEA markets for acquisition and retention.

Team Leader SEA & SMA at WonderPeople

December 31, 2025 - December 31, 2025

Supervised SEA and SMA specialists while staying hands-on in campaign management. Built cross-media strategies aligned with client goals. Managed multi-market budgets from €50K to €3M/year, ensuring ROI and scalability.

Google Agency Account Manager at Teleperformance - Portugal

December 31, 2023 - December 31, 2023

Managed Google Ads accounts, optimization, and client reporting.

Marketing Optimization Specialist at Teleperformance - Portugal

December 31, 2023 - December 31, 2023

Marketing optimization initiatives, campaign optimization, and cross-channel coordination.