Marketing Manager at Score a Score

Led the development and management of a multi-channel marketing strategy across Instagram, LinkedIn, TikTok, YouTube, and Mailchimp. Scaled social performance with 266% Instagram follower growth, 132% Instagram engagement growth, 50% LinkedIn audience growth, and 300% YouTube subscriber growth in the first year. Executed end-to-end brand refresh and website relaunch, redefining brand voice, visual identity, site structure, and storytelling to better reflect company values and services. Designed a full WordPress site (landing pages, user flow, content strategy, copy); hired and managed a freelance web developer and graphic designer. Streamlined email marketing operations, reducing prep time from ~3 days to 1 day and freeing the team for higher-impact work. Oversaw SEO strategy and managed a third-party SEO specialist. Delivered monthly performance reports for social media, email marketing, and SEO, translating analytics into strategic insights for leadership. Led and maintained creative

Senior Social Media Specialist at Rolling Greens

Developed and managed organic and paid social across Instagram, Facebook, and Pinterest; maintained ~24 posts per month across feeds plus monthly blog content. Managed affiliate and paid social programs supporting customer acquisition and growth. Relaunched and scaled the company’s Shopify blog, improving SEO. Secured strategic brand partnerships including Flamingo Estate, and executed experiential retail activations with brands like Sofar Sounds, increasing brand awareness and in-store traffic. Delivered monthly analytics and trend reports for Instagram and TikTok to inform ongoing optimization.

Digital Accounts Manager at Uncommon Projects - Real Estate Marketing & Branding Agency

● Managed social media and content marketing for 8+ multifamily apartment communities, overseeing social channels, blogs, and newsletters, plus driving increased exposure, lead generation, and signed leases through targeted social campaigns. ● Developed and executed multi-channel media campaigns that supported grand opening events, generated new prospects, nurtured existing leads, and resulted in new business partnerships for multiple clients. ● Improved marketing operations and delivery, developing internal workflows that ensured on-time campaign execution and supported consistent deliverables across all accounts. ● Onboarded and managed team members, supporting day-to-day execution across multiple client portfolios.