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I'm Dana Duisengali, a Brand Strategist and Creative Lead with over 6 years of international experience shaping and scaling brands across Europe and Asia. I specialize in building brand systems from positioning and communication strategy to creative direction, global launches and cross-market execution. I've led end-to-end brand initiatives for international companies and iconic brands such as Club Med, Hilton, Marriott, Hyatt, Cartier and Tiffany, working closely with executive teams, regional stakeholders and external partners. My strengths lie in combining strategic thinking, creative leadership and structured execution, enabling brands to grow in clarity, authority and long-term market relevance across cultures. Fluent in English, Chinese, Russian and Kazakh, I thrive in diverse, multi-cultural environments and enjoy translating insights into tangible brand impact through cross-market collaboration.…I'm Dana Duisengali, a Brand Strategist and Creative Lead with over 6 years of international experience shaping and scaling brands across Europe and Asia. I specialize in building brand systems from positioning and communication strategy to creative direction, global launches and cross-market execution. I've led end-to-end brand initiatives for international companies and iconic brands such as Club Med, Hilton, Marriott, Hyatt, Cartier and Tiffany, working closely with executive teams, regional stakeholders and external partners. My strengths lie in combining strategic thinking, creative leadership and structured execution, enabling brands to grow in clarity, authority and long-term market relevance across cultures. Fluent in English, Chinese, Russian and Kazakh, I thrive in diverse, multi-cultural environments and enjoy translating insights into tangible brand impact through cross-market collaboration.

Dana Duisengali

Brand Strategist, Creative Director, Marketing Strategist, +3

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I'm Dana Duisengali, a Brand Strategist and Creative Lead with over 6 years of international experience shaping and scaling brands across Europe and Asia. I specialize in building brand systems from positioning and communication strategy to creative direction, global launches and cross-market execution. I've led end-to-end brand initiatives for international companies and iconic brands such as Club Med, Hilton, Marriott, Hyatt, Cartier and Tiffany, working closely with executive teams, regional stakeholders and external partners. My strengths lie in combining strategic thinking, creative leadership and structured execution, enabling brands to grow in clarity, authority and long-term market relevance across cultures. Fluent in English, Chinese, Russian and Kazakh, I thrive in diverse, multi-cultural environments and enjoy translating insights into tangible brand impact through cross-market collaboration.…I'm Dana Duisengali, a Brand Strategist and Creative Lead with over 6 years of international experience shaping and scaling brands across Europe and Asia. I specialize in building brand systems from positioning and communication strategy to creative direction, global launches and cross-market execution. I've led end-to-end brand initiatives for international companies and iconic brands such as Club Med, Hilton, Marriott, Hyatt, Cartier and Tiffany, working closely with executive teams, regional stakeholders and external partners. My strengths lie in combining strategic thinking, creative leadership and structured execution, enabling brands to grow in clarity, authority and long-term market relevance across cultures. Fluent in English, Chinese, Russian and Kazakh, I thrive in diverse, multi-cultural environments and enjoy translating insights into tangible brand impact through cross-market collaboration.

Available to hire

I’m Dana Duisengali, a Brand Strategist and Creative Lead with over 6 years of international experience shaping and scaling brands across Europe and Asia. I specialize in building brand systems from positioning and communication strategy to creative direction, global launches and cross-market execution. I’ve led end-to-end brand initiatives for international companies and iconic brands such as Club Med, Hilton, Marriott, Hyatt, Cartier and Tiffany, working closely with executive teams, regional stakeholders and external partners.

My strengths lie in combining strategic thinking, creative leadership and structured execution, enabling brands to grow in clarity, authority and long-term market relevance across cultures. Fluent in English, Chinese, Russian and Kazakh, I thrive in diverse, multi-cultural environments and enjoy translating insights into tangible brand impact through cross-market collaboration.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Chinese

Fluent

Russian

Fluent

Kazakh

Fluent

Work Experience

Creative Lead at Sol - Millennium (SolCotton & InsuJet)

September 1, 2024 - Present

Lead global creative direction for SolCotton, a premium cotton product brand, overseeing brand positioning, communication strategy and visual systems across international markets. Drive cross-market brand launches in collaboration with teams in China and Europe, ensuring strategic consistency and cultural relevance. Partner with leadership teams to align brand strategy with business goals, market expansion and long-term growth. Oversee global campaigns, events and brand assets, contributing to increased brand visibility and recognition in key markets. Act as a strategic bridge between creative teams, marketing, product and external partners.

Brand & Marketing Manager at O’mills

October 1, 2023 - September 1, 2024

Owned brand positioning, messaging and marketing strategy across digital and physical brand touchpoints. Managed brand strategy and direction for the opening of a new O’Mills location at Shanghai Pudong International Airport (T2), aligning brand experience with high-traffic international retail standards. Coordinated cross-functional teams (design, operations, external partners) to ensure on-time launch and consistent brand execution across space, communication and customer experience. Strengthened brand presence and visibility through strategic campaigns, storytelling and on-site brand activation.

Branding Specialist & Project Manager at ENON

January 1, 2020 - January 1, 2023

Managed multi-country branding projects for global hospitality brands including Club Med, IHG, Marriott, Hyatt and Hilton. Led strategic branding initiatives across Asia, ensuring cultural adaptation while maintaining global brand standards. Delivered 15+ international projects, managing timelines, budgets, teams and stakeholders across regions. Directed cross-border events and brand activations, contributing to long-term client partnerships.

Creative Specialist at Freelance

January 1, 2019 - January 1, 2020

Developed creative concepts for luxury clients including Cartier and Tiffany. Supported international events and campaigns, enhancing brand visibility in Central Asia. Collaborated with international teams to adapt global brand standards to local markets.

Event Management Intern at M50

January 1, 2018 - January 1, 2019

Supported event and exhibition projects within Shanghai’s contemporary art and design environment.

Creative Lead at Sol-Millennium (SolCotton & InsuJet)

September 1, 2024 - Present

Brand & Marketing Manager at O'Mills

October 1, 2023 - September 30, 2024

Owned brand positioning, messaging and marketing strategy across digital and physical brand touchpoints. Managed brand strategy and direction for the opening of a new O'Mills location at Shanghai Pudong International Airport (T2), aligning brand experience with high-traffic, international retail standards. Coordinated cross-functional teams (design, operations, external partners) to ensure on-time launch and consistent brand execution across space, communication and customer experience. Strengthened brand presence and visibility through strategic campaigns, storytelling and on-site brand activation.

Branding Specialist & Project Manager at ENON, Shanghai

January 1, 2020 - December 31, 2023

Creative Specialist at Freelance, Almaty

January 1, 2019 - December 31, 2020

Event Management Intern at M50, Shanghai

January 1, 2018 - December 31, 2019

Supported event and exhibition projects within Shanghai’s contemporary art and design environment.