With over 11 years of experience as a Senior Graphic Designer and Illustrator, I bring a wealth of expertise in branding, digital media, illustration, and creative conceptualization. I have collaborated with globally recognized brands like Red Bull, Oreo, Nestlé, and Grupo Aval in Colombia, as well as leading local brands in Malta such as Dan John and DONEO Co. Ltd. I specialize in creating tailored visual identities and versatile design solutions across multiple platforms. Currently based in Malta, I lead creative projects for high-profile global brands including Bose, Philips, Klipsch, and Monitor. Proficient in Adobe Creative Suite, Figma, and Procreate, I excel in art direction, UI/UX design, and animated graphics to deliver high-quality and impactful visual storytelling that elevates brands with a global perspective.

Daniela Pereira

With over 11 years of experience as a Senior Graphic Designer and Illustrator, I bring a wealth of expertise in branding, digital media, illustration, and creative conceptualization. I have collaborated with globally recognized brands like Red Bull, Oreo, Nestlé, and Grupo Aval in Colombia, as well as leading local brands in Malta such as Dan John and DONEO Co. Ltd. I specialize in creating tailored visual identities and versatile design solutions across multiple platforms. Currently based in Malta, I lead creative projects for high-profile global brands including Bose, Philips, Klipsch, and Monitor. Proficient in Adobe Creative Suite, Figma, and Procreate, I excel in art direction, UI/UX design, and animated graphics to deliver high-quality and impactful visual storytelling that elevates brands with a global perspective.

Available to hire

With over 11 years of experience as a Senior Graphic Designer and Illustrator, I bring a wealth of expertise in branding, digital media, illustration, and creative conceptualization. I have collaborated with globally recognized brands like Red Bull, Oreo, Nestlé, and Grupo Aval in Colombia, as well as leading local brands in Malta such as Dan John and DONEO Co. Ltd. I specialize in creating tailored visual identities and versatile design solutions across multiple platforms.

Currently based in Malta, I lead creative projects for high-profile global brands including Bose, Philips, Klipsch, and Monitor. Proficient in Adobe Creative Suite, Figma, and Procreate, I excel in art direction, UI/UX design, and animated graphics to deliver high-quality and impactful visual storytelling that elevates brands with a global perspective.

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Language

Spanish; Castilian
Fluent
English
Fluent
French
Intermediate
Italian
Intermediate

Work Experience

Senior Graphic Designer / UI UX at Doneo Co Ltd
May 1, 2024 - Present
Lead all graphic creative efforts for the in-house team, managing the company's website design and development using WordPress and Elementor. Created and executed social media designs and high-impact campaign presentations for clients. Worked with renowned brands such as Bose, Philips, Fonestar, and Klipsch, ensuring visual consistency and excellence across digital platforms, contributing to their market success in Malta.
Senior Graphic Designer / Illustrator / UI UX at Upwork / Freelance
June 1, 2021 - Present
Expanded personal projects as an illustrator and graphic director, collaborating worldwide with clients in New York, Miami, Chicago, Italy, Switzerland, Costa Rica, and the Middle East. Built strong professional relationships and enriched creative perspectives by working with brands and individuals across USA, LATAM, and Europe.
Senior Web Designer / UI UX at Makersi
August 1, 2023 - August 7, 2025
Specialized in shaping visual identity and aesthetic direction for companies and business groups. Expertise included UI/UX design, responsive design, and creating design libraries. Responsibilities included crafting brand identities, logos, and serving as a Visual Image Developer for cohesive and impactful branding.
Senior Graphic Designer at Ministry of Education
June 1, 2022 - August 7, 2025
Led graphic design projects and developed comprehensive graphic guidelines in the public sector. Contributed to the visual execution of events, ensuring effective communication and visual impact.
Creative Art Director at Somos Seres
January 1, 2023 - August 7, 2025
Directed an architecture project inspired by environmental concepts, overseeing the branding design process from scratch. Delivered creative solutions aligned with the project's sustainable vision.
Team Leader Art Director Senior at Publicis
June 1, 2021 - August 7, 2025
Supervised a creative team and presented visual and graphic proposals for brand campaigns, events, and product launches. Directed development of digital and print campaigns for global brands including Nestlé Café and OREO.
Senior Graphic Designer at McCann Erickson
March 1, 2021 - August 7, 2025
Led graphic design strategy for Grupo AVAL, managing digital design projects like landings and digital formats with basic HTML edits. Coordinated Google and social media campaigns as part of integrated media planning.
Team Leader Art Director Senior at Ariadna
March 1, 2020 - August 7, 2025
Managed a team of junior designers and led creative campaigns for RedBull Colombia. Contributed to digital and illustration projects for various brands and developed impactful landing pages and digital formats.
Art Director Medium at Sancho BBDO
January 1, 2019 - August 7, 2025
Directed 360-degree campaigns including ATL, OOH, Digital, and Print. Collaborated on high-profile brands, specializing in illustration, creative conceptualization, and branding.
Creative Art Director at DWL Real Estate & DanJohn
April 1, 2024 - August 7, 2025
Led creative and strategic development of DWL Real Estate and Dan John Malta. Created brand from scratch including logo, brand manual, visual materials, and launch strategy. Managed a small team and delivered digital and print campaigns with full responsibility for creative direction and communication strategy.
Graphic Designer at Chimpanzee
July 1, 2015 - August 7, 2025
Developed graphic guidelines for brand activation campaigns and executed projects for major brands such as Nestlé, Sura, and Suppla.
Graphic Designer at Brandca
April 1, 2014 - August 7, 2025
Crafted branding proposals, presentations, and deployed comprehensive brand guidelines in a branding agency.
Graphic Designer at Go Digital
August 1, 2014 - August 7, 2025
Produced content matrices and designs for digital campaigns for brands including Plaza Mexico, Bar La Villa, and Bodytech, enhancing digital format expertise.
Senior Graphic Designer / UI UX at Doneo Co Ltd
May 1, 2024 - Present
Lead all graphic creative efforts for the in-house team, managing design and development of the company website using WordPress and Elementor. Created social media designs and high-impact campaign presentations for clients including Bose, Philips, Fonestar, and Klipsch. Ensured visual consistency and excellence across all digital platforms contributing to market-leading brands in Malta.
Senior Graphic Designer / Illustrator / UI UX at Upwork (Freelance)
June 1, 2021 - Present
Expanded personal projects as an illustrator and graphic director via freelancing, collaborating with clients worldwide including USA, LATAM, and Europe. Built strong professional relationships and enriched creative perspective working with international clients.
Senior Web Designer / UI UX at Makersi
August 1, 2023 - August 7, 2025
Specialized in shaping visual identity and aesthetic direction of companies and business groups. Specialized in UI/UX design, responsive design, design libraries, brand identities and logos, also acted as Visual Image Developer to maintain cohesive impactful branding.
Senior Graphic Designer at Ministry of Education
June 1, 2022 - August 7, 2025
Led graphic design projects, developed graphic guidelines and contributed to visual execution of events in the public sector in Colombia, ensuring initiatives were effectively communicated and visually impactful.
Creative Art Director at Somos Seres
January 1, 2023 - August 7, 2025
Led creative Art Direction for an in-house architecture project based on environmental concepts, overseeing branding design process from scratch and delivering creative solutions aligning with sustainable vision.
Team Leader Art Director Senior at Publicis
June 1, 2021 - August 7, 2025
Supervised creative team presenting visual and graphic proposals for brand campaigns, events, and product launches. Directed digital and print campaigns for global brands including Nestlé Café and Oreo.
Senior Graphic Designer at McCann Ericson
March 1, 2021 - August 7, 2025
Led graphic strategy for Grupo AVAL, created digital design assets including landings and digital formats, performed basic HTML edits, and coordinated digital campaigns including Google and social media.
Team Leader Art Director Senior at Ariadna
March 1, 2020 - August 7, 2025
Managed three junior designers and led creative campaigns for Red Bull Colombia. Contributed to digital and illustration projects for various brands, developed impactful landing pages and digital formats.
Art Director Medium at Sancho BBDO
January 1, 2019 - August 7, 2025
Directed 360-degree campaigns across ATL, OOH, Digital, and Print. Collaborated on high-profile brands like Sal de Frutas LUA, Winny, Altex, and Hamburguesas Corral, showcasing talent in illustration, creative conceptualization, and branding.
Creative Art Director at DWL Real Estate & DanJohn
April 1, 2024 - August 7, 2025
Led creative and strategic development for DWL Real Estate and Dan John Malta. Created DWL’s brand from the ground up, developed logo, brand manual, visual communication materials and launch strategy. Managed a community manager and junior videographer delivering digital and print campaigns with full creative direction and communication strategy responsibilities.
Graphic Designer at Chimpanzee
July 1, 2015 - August 7, 2025
Expanded digital design expertise and developed graphic guidelines for brand activation campaigns for clients including Nestlé, Sura, and Suppla.
Graphic Designer at Brandca
April 1, 2014 - August 7, 2025
Started career at branding agency creating branding proposals, presentations, and implementing brand guidelines.
Graphic Designer at Go Digital
August 1, 2014 - August 7, 2025
Created content matrices and designs for brands such as Plaza Mexico, Bar La Villa, and Bodytech; launched strong career in digital design.

Education

High School at Colegio Nuestra Sra. del Rosario - Bogotá
January 1, 1997 - January 1, 2009
Graphic Designer at Universidad de Bogotá Jorge Tadeo Lozano
January 1, 2010 - January 1, 2014
Degree at Universidad Pontificia Javeriana
January 1, 2016 - August 7, 2025
High School at Colegio Nuestra Sra. del Rosario - Bogotá
January 1, 1997 - January 1, 2009
Graphic Designer at Universidad de Bogotá Jorge Tadeo Lozano
January 1, 2010 - January 1, 2014
Degree Apps & Website (Professional studies) at Universidad Pontificia Javeriana
January 1, 2016 - August 7, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Financial Services, Government, Professional Services, Real Estate & Construction, Media & Entertainment