Maybe a little odd for a designer, but words always come first in my process. Whether it’s my own words or I’m working alongside copywriters, I see design as the platform rather than the main event, which I believe many designers get backwards (I certainly did early on). I’ve trained with Copyhackers, the Australian College of Journalism and the Australian Writers Centre, and am always learning to do words... more betterer. Over 20+ years, I’ve worked mostly with NFPs, charities, social enterprises, as well as government departments, corporate and education sectors, both through my own practice as well as within agencies. --- Branding & Identity Campaign » Creative Brand Strategy » Pitch Decks » Landing Pages » Brand Refreshes » Video Editing » Motion Graphics » Wireframing » Annual Reports » Brand Guidelines » Document Design » Social Content » Web UI Design » UX Research & Design » Packaging & Merch » Event Design » Stationery » Photo Editing » Business Mentoring

Danny Ruspandini

Maybe a little odd for a designer, but words always come first in my process. Whether it’s my own words or I’m working alongside copywriters, I see design as the platform rather than the main event, which I believe many designers get backwards (I certainly did early on). I’ve trained with Copyhackers, the Australian College of Journalism and the Australian Writers Centre, and am always learning to do words... more betterer. Over 20+ years, I’ve worked mostly with NFPs, charities, social enterprises, as well as government departments, corporate and education sectors, both through my own practice as well as within agencies. --- Branding & Identity Campaign » Creative Brand Strategy » Pitch Decks » Landing Pages » Brand Refreshes » Video Editing » Motion Graphics » Wireframing » Annual Reports » Brand Guidelines » Document Design » Social Content » Web UI Design » UX Research & Design » Packaging & Merch » Event Design » Stationery » Photo Editing » Business Mentoring

Available to hire

Maybe a little odd for a designer, but words always come first in my process. Whether it’s my own words or I’m working alongside copywriters, I see design as the platform rather than the main event, which I believe many designers get backwards (I certainly did early on).

I’ve trained with Copyhackers, the Australian College of Journalism and the Australian Writers Centre, and am always learning to do words… more betterer.

Over 20+ years, I’ve worked mostly with NFPs, charities, social enterprises, as well as government departments, corporate and education sectors, both through my own practice as well as within agencies.


Branding & Identity Campaign » Creative Brand Strategy » Pitch Decks » Landing Pages » Brand Refreshes » Video Editing » Motion Graphics » Wireframing » Annual Reports » Brand Guidelines » Document Design » Social Content » Web UI Design » UX Research & Design » Packaging & Merch » Event Design » Stationery » Photo Editing » Business Mentoring

See more

Language

English
Fluent

Work Experience

Senior Designer & Creative Director at Impact Labs Australia
January 1, 2016 - Present
Delivered branding, digital, and campaign creative across sectors including health, tech, education, non-profits and social enterprise. Led rebrands, websites, pitch decks, social campaigns, video, and long-form reports. Managed supplier relationships, developed brand guidelines, and coached junior creatives.
UX Designer at The Pensions Regulator (UK Government)
November 1, 2015 - February 1, 2016
Conducted user research and interface redesign for public pension registration portal; redesigned multi-level navigation for main website. Increased user enrolments by several hundred-thousand people six months post-launch.
Senior Designer & Studio Lead at Publicis Sapient
February 1, 2013 - June 1, 2015
Brand guardian for Harley-Davidson and Vodafone. Led a team of 30 designers in advertising and print campaigns. Produced corporate stationery, ad resizes, and brand material.
Art Director & Lead Designer at APN Educational Media
December 1, 2007 - November 1, 2011
Directed layout and brand design across multiple print publications. Oversaw web UI and production process. Designed and implemented a workflow process that decreased average print production time from 5 to 3 days, enabling 70-80 additional titles annually through workflow improvements.
Senior Brand & Graphic Designer at Agencies & Studios: Squiggle6, Polished Creative, ODD London, Pearshop, GHD Group, Regatta, Xavier Advertising, MRM Meteorite, Oracle Creative
January 1, 2011 - December 31, 2018
Delivered branding, UI/UX, pitch decks, ad creative, EDMs, brand extensions, UI redesigns, packaging, luxury brochures and campaign creative across corporate, government, real estate and NFPs. Clients included Adidas, Lenovo, Sydney Water, ABC, Miller Brands, Philips, Autism Australia, Hino, Hitachi and Siemens.
Graphic Designer & Mac Operator at Total Print Control, Cartoscope, Snap Printing, Cartoon Kingdom
January 1, 2002 - December 31, 2010
Graphic Designer & Mac Operator with deep pre-press and production experience across print, web, and editorial formats. Hand-coded maps.com.au (live and unchanged until 2023). Designed, laid-out and ran prepress for ~300 travel guides and foldout maps.

Education

Copyhackers Conversion Copywriting at Copyhackers
July 3, 2024 - July 2, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Healthcare, Non-Profit Organization, Media & Entertainment, Software & Internet, Government, Professional Services