Available to hire
Hi, I’m a Kebumen-based Social Media Specialist, Content Creator, and Retail Photographer. I love telling compelling brand stories through visuals and concise messaging, using data to guide creative decisions.
With 3+ years of experience across Instagram, TikTok, and Facebook, I craft multi-format content, grow engagement, and support campaigns for retail brands. I’m passionate about clean lighting, consistent branding, and hands-on experimentation that turns insights into results.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Indonesian
Fluent
English
Intermediate
Work Experience
Social Media Specialist | Content Creator | Retail Photographer at DIY Ayu Pang Ukir (Self-employed)
January 1, 2022 - PresentManaged end-to-end social media operations (IG, TikTok, FB) including content planning, scheduling, copywriting, and maintaining brand consistency. Created 2,600+ multi-format contents aligned with trends and brand direction, achieving 400K–6.8M monthly views with multiple viral contents reaching 1M–19M+. Produced retail photography and event documentation to support branding, promotions, and sponsored activities. Designed and executed seasonal campaign assets (Eid, Valentine, Give Away, Year-End, weekly promos) for online and in-store marketing. Optimized performance using Instagram Insights & TikTok Analytics. Handled WhatsApp customer service daily.
Social Media Specialist at Jadi Baru Kebumen
January 1, 2022 - PresentManaged end-to-end social media operations (Instagram, TikTok, Facebook) including content planning, scheduling, copywriting, and maintaining brand consistency. Produced 2,600+ multi-format content pieces aligned with trends and brand direction. Achieved 400K–6.8M monthly video views with viral contents reaching 1M–19M+. Supported brand presence with promotional posts, product highlights, and event documentation. Optimized performance using Instagram Insights & TikTok Analytics to improve reach, engagement, and content strategy. Handled WhatsApp customer service, managing inquiries, orders, and escalated issues daily.
Social Media Specialist | Content Creator | Retail Photographer at Jadi Baru Kebumen – Retail (Supermarket, Fashion, Department Store)
January 1, 2022 - PresentManaged end-to-end social media operations (IG, TikTok, FB) including content planning, scheduling, copywriting, and maintaining brand consistency. Created 2,600+ multi-format contents aligned with trends and brand direction, achieving 400K–6.8M monthly views with viral contents reaching 1M–19M+. Produced retail photography and event documentation to support branding, promotions, and sponsored activities. Designed seasonal campaign assets (Eid, Valentine, Give Away, Year-End, weekly promotions) for online and in-store marketing. Optimized performance using Instagram Insights & TikTok Analytics to improve reach, engagement, and content strategy. Handled WhatsApp customer service daily.
Education
Bachelor of Management (Marketing Concentration) at Universitas Putra Bangsa
January 1, 2022 - January 1, 2026Bachelor of Management (Marketing Concentration) at Universitas Putra Bangsa, Kebumen
January 1, 2022 - January 1, 2026Bachelor of Management (Marketing Concentration) at Putra Bangsa University, Kebumen
January 1, 2022 - December 8, 2025Qualifications
Industry Experience
Media & Entertainment, Retail, Education, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
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