Available to hire
I’m a product designer and UX/UI expert with over 18 years of experience shaping digital products for startups and global brands. I specialize in translating user insights into elegant, scalable design systems across mobile, web, and services. I love turning complex problems into intuitive experiences that users enjoy and teams love building.
As a co-founder of Mochi Design Studio, I help teams design meaningful experiences through user research, prototyping, and collaborative workshops, delivering practical solutions that align business goals with user needs.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Spanish; Castilian
Fluent
Work Experience
Co-founder / UX-UI Consultant and Product Designer at Mochi Design Studio
January 1, 2022 - PresentMochi Design Studio arises from the merge of two independent studios. We study the connection points between client needs and user needs, providing transversal design solutions for digital products and services. We apply an adaptable methodology with methods such as user testing, co-creation sessions, heuristics, and interactive prototypes depending on project context.
Head of Digital Experience Department at 361 Studio
December 1, 2021 - October 16, 2025Ownership and operation of a global creative studio built for the digital consumer. Led a wide range of services from design & research to development, scaling with a freelance network. Managed client relationships and delivered digital experiences for major brands.
Freelance Senior Product & UX / UI Designer at Toptal
September 1, 2018 - PresentWorked as a Product Designer and UX/UI Designer on various Toptal projects, including a mobile stylist app and a customer dashboard; collaborated with top professionals in Toptal’s global network and delivered high-quality design solutions across different industries.
Lead UX & UI Designer at Thinkers Co.
April 1, 2023 - October 16, 2025Led UX/UI design project management, team coaching, and product design mentorship. Created customer journeys, service blueprints, process flows, wireframes, prototypes, and design systems. Conducted heuristic evaluations, user testing, and facilitated UX/UI workshops with clients.
Lead UX & UI Designer at Indigit all
April 1, 2023 - October 16, 2025Built a SaaS platform from scratch, including information architecture, customer journeys, wireframes (low-fi & hi-fi), and UI design for the web application. Audited back-office/platforms and led UI teams, coordinating with CTO and clients.
Freelance Senior Product & UX / UI Designer at Moonpig
February 1, 2022 - October 16, 2025Designed UX for the web application, including information architecture, customer journeys, and wireframes; developed a Design System and component library in Figma for the product platform; collaborated with design and product development squads.
Freelance Senior Product & UX / UI Designer at Habitant
December 1, 2019 - October 16, 2025Freelance senior product & UX/UI design engagements in Madrid, delivering end-to-end UX/UI solutions for clients.
Senior UX Consultant at Unilever
May 1, 2019 - October 16, 2025Freelance senior UX consultant for Unilever; led design projects across digital platforms.
Co-founder / UX-UI Consultant and Product Designer at Mochi Design Studio
January 1, 2022 - PresentMochi Design Studio arises from the merge of two independent studios. We study the connection points between client needs and user needs, providing a transversal design solution for both digital products and services. We apply adaptable methodologies (user testing, co-creation sessions, heuristics, interactive prototypes) depending on project context.
Head of Digital Experience Department at 361 Studio
December 31, 2021 - October 16, 2025Owned and operated a global creative studio built for the digital consumer. Offered services from design & research to development, scaling with a freelance network according to project size.
Freelance Senior Product & UX / UI Designer at Toptal
September 1, 2018 - PresentWorked on various projects through Toptal, including a mobile stylist app and a customer dashboard. Collaborated with top professionals in Toptal’s global network, delivering design solutions across industries.
Lead UX & UI Designer at Thinkers Co.
April 30, 2023 - October 16, 2025Led UX/UI design project management, team coaching, and product design mentorship. Created customer journeys, service blueprints, process flows, wireframes, prototypes, and design systems. Conducted heuristic evaluations, user testing, and facilitated UX/UI workshops with clients.
Lead UX & UI Designer at Indigitall
April 30, 2023 - October 16, 2025Built a SaaS platform from scratch, including information architecture, customer journeys, wireframes (low-fi & hi-fi), and UI design for the web application. Conducted audits for the back-office platform and corporate site, and facilitated client workshops. Directed the UI team, planned sprints with development, and collaborated with the CTO, Owner, and clients.
Freelance Senior Product & UX / UI Designer at Moonpig
February 1, 2022 - October 16, 2025Designed UX for the web application, including information architecture, customer journeys, and wireframes (low-fi & hi-fi). Developed a Design System and component library on Figma for the product platform. Collaborated with the Head of Design and product development squads, maintaining direct client communication.
Senior UX / UI Designer at Mr. Popper
July 1, 2017 - October 16, 2025Freelance Senior Product & UX / UI Designer delivering design leadership and production-ready UX deliverables for multiple clients.
Freelance Senior Product & UX / UI Designer at Habitant
December 1, 2019 - October 16, 2025Freelance senior designer providing end-to-end UX/UI design services for multiple clients across industries.
Freelance Senior Product & UX / UI Designer at Catawiki
December 1, 2019 - October 16, 2025Delivered UX/UI design for a range of projects in a fast-paced marketplace environment.
Freelance Senior Product & UX / UI Designer at Unilever
May 1, 2019 - October 16, 2025Contributed UX/UI design for Unilever projects across markets, focusing on product interfaces and digital experiences.
Freelance Senior Product & UX / UI Designer at Loycus
March 1, 2019 - October 16, 2025UX/UI design for Loycus, delivering user-centered solutions for loyalty and engagement platforms.
Freelance Senior Product & UX / UI Designer at Chama
July 1, 2018 - October 16, 2025Design projects for Chama, spanning user research, wireframes, and visual design.
Education
BA in Media Communication at Universidad Europea
January 1, 2002 - January 1, 2007Qualifications
Design Mentor for Ladies that UX (Amsterdam)
January 1, 2020 - October 16, 2025Plug & Play Accelerator Finalist
January 1, 2014 - October 16, 2025TED x Alcobendas - Director of Art & Producing all graphic assets for the event
January 1, 2013 - October 16, 2025Gamification - The Wharton School
January 1, 2013 - October 16, 2025Lean Startup - Udacity
January 1, 2013 - October 16, 2025Adobe Flash - Roundpeg
January 1, 2009 - October 16, 2025Design Mentor for Ladies that UX
January 1, 2020 - October 16, 2025Plug & Play Accelerator Finalist
January 1, 2014 - December 31, 2014TEDx Alcobendas
January 1, 2013 - December 31, 2013Gamification - The Wharton School
January 1, 2013 - January 31, 2013Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education, Financial Services, Retail, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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