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I'm a creative leader with 20+ years driving concept-led, full-funnel marketing for global brands and fast-growing SaaS and consumer businesses. I lead teams to translate strategy into revenue-driving campaigns across brand identity, performance marketing, and product design. I thrive collaborating with founders, product, marketing, and growth teams to build messaging systems and creative that scale. My work focuses on building vibrant brands with clear storytelling and measurable results. I enjoy shaping experiences from awareness to conversion, pairing insights with bold design to deliver impact across paid, earned, and owned channels.…I'm a creative leader with 20+ years driving concept-led, full-funnel marketing for global brands and fast-growing SaaS and consumer businesses. I lead teams to translate strategy into revenue-driving campaigns across brand identity, performance marketing, and product design. I thrive collaborating with founders, product, marketing, and growth teams to build messaging systems and creative that scale. My work focuses on building vibrant brands with clear storytelling and measurable results. I enjoy shaping experiences from awareness to conversion, pairing insights with bold design to deliver impact across paid, earned, and owned channels.

Michael De Vincenzi Day Vin Chen Z

PRO

Creative Director, Designer, Brand Designer, +5

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I'm a creative leader with 20+ years driving concept-led, full-funnel marketing for global brands and fast-growing SaaS and consumer businesses. I lead teams to translate strategy into revenue-driving campaigns across brand identity, performance marketing, and product design. I thrive collaborating with founders, product, marketing, and growth teams to build messaging systems and creative that scale. My work focuses on building vibrant brands with clear storytelling and measurable results. I enjoy shaping experiences from awareness to conversion, pairing insights with bold design to deliver impact across paid, earned, and owned channels.…I'm a creative leader with 20+ years driving concept-led, full-funnel marketing for global brands and fast-growing SaaS and consumer businesses. I lead teams to translate strategy into revenue-driving campaigns across brand identity, performance marketing, and product design. I thrive collaborating with founders, product, marketing, and growth teams to build messaging systems and creative that scale. My work focuses on building vibrant brands with clear storytelling and measurable results. I enjoy shaping experiences from awareness to conversion, pairing insights with bold design to deliver impact across paid, earned, and owned channels.

Available to hire

Cincinnati, United States

I’m a creative leader with 20+ years driving concept-led, full-funnel marketing for global brands and fast-growing SaaS and consumer businesses. I lead teams to translate strategy into revenue-driving campaigns across brand identity, performance marketing, and product design. I thrive collaborating with founders, product, marketing, and growth teams to build messaging systems and creative that scale.

My work focuses on building vibrant brands with clear storytelling and measurable results. I enjoy shaping experiences from awareness to conversion, pairing insights with bold design to deliver impact across paid, earned, and owned channels.

Skills

Experience Level

Expert

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Intermediate

Language

English

Fluent

Work Experience

Founder / Creative Director at ENZI

December 31, 2007 - Present

Lead creative direction and performance-focused brand strategy for SaaS, e-commerce, hospitality, and consumer brands. Partner with founders, marketing, and growth teams to translate strategy into revenue-driving campaigns. Manage cross-functional teams of designers, writers, and collaborators. Develop messaging frameworks and creative systems optimized for conversion and scale. Direct photoshoots and content production supporting paid and owned channels. Clients include University of Kansas, Microsoft, Xbox, HP, Philips, Harvard.

Fractional Creative Director at Sirge

December 31, 2022 - Present

Oversee brand experience and conversion optimization strategy for Shopify-based SaaS platform. Lead collaboration with product, marketing, and growth teams. Manage agency partners and freelance teams to scale creative output.