I'm a performance-driven digital marketer with five years of experience growing brands through creative, reactive, and data-driven social content. Most recently, I've worked across the music industry with small businesses and charities by helping them find their voice online through standout storytelling, with a particular focus on short-form video. I'm now excited to bring that energy, instinct, and strategy to my next professional endeavour. My work with The Sessions Panel charity has been all about cultural timing within the music industry. I adapted long-form interviews with iconic session musicians like Ringo Starr & Stewart Copeland into fast, social-native content designed to inspire young musicians. These reactive, trend-aware videos built our audience to over 2.5M views and 30K new followers, increased engagement from high-profile artists, and strengthened our ties to the creative community. At Drumtrainer Berlin, I helped scale a niche brand into a sell-out institution by combining social media strategy, paid campaigns, and email marketing to drive course enrolment, event attendance, and brand awareness. Highlights include 1100% reach growth (819k) during our Berlin Drum Days festival and content interactions up by 890% (68k) on Instagram, primarily through short-form, trend-aligned content that resonated with our audience in real-time. Outside of my two recent professional experiences, I’ve worked across a range of brands in music, lifestyle, and events. At Epic Drumming Videos, I built an audience of over 55,000 followers in just four months, entirely through organic video content. I’ve also run social media campaigns for Stil vor Talent and Noughts and Croquettes, where I helped grow audiences, increase engagement, and build distinctive brand voices. Across all of these roles, I’ve consistently delivered viral content, improved engagement rates, and helped brands punch above their weight on social. I’m also hands-on when needed, comfortable editing video in CapCut, building out assets in Canva, or syncing across tools like Meta Business Suite, Social Flow, Google Analytics, or Wrike. And with a C1 level in German, I’m well-placed to effectively communicate within a professional German-speaking environment. I’m excited about the opportunity to bring my creative instincts, cultural awareness, and strategic mindset to a team that values bold, thoughtful content. I’d love to contribute to work that’s not only visually impactful but also speaks to audiences in a real and relevant way. Thank you for considering my application andI’d be happy to discuss how I can support your team’s goals and bring fresh ideas to the table. All the best, Declan Ward…I'm a performance-driven digital marketer with five years of experience growing brands through creative, reactive, and data-driven social content. Most recently, I've worked across the music industry with small businesses and charities by helping them find their voice online through standout storytelling, with a particular focus on short-form video. I'm now excited to bring that energy, instinct, and strategy to my next professional endeavour. My work with The Sessions Panel charity has been all about cultural timing within the music industry. I adapted long-form interviews with iconic session musicians like Ringo Starr & Stewart Copeland into fast, social-native content designed to inspire young musicians. These reactive, trend-aware videos built our audience to over 2.5M views and 30K new followers, increased engagement from high-profile artists, and strengthened our ties to the creative community. At Drumtrainer Berlin, I helped scale a niche brand into a sell-out institution by combining social media strategy, paid campaigns, and email marketing to drive course enrolment, event attendance, and brand awareness. Highlights include 1100% reach growth (819k) during our Berlin Drum Days festival and content interactions up by 890% (68k) on Instagram, primarily through short-form, trend-aligned content that resonated with our audience in real-time. Outside of my two recent professional experiences, I’ve worked across a range of brands in music, lifestyle, and events. At Epic Drumming Videos, I built an audience of over 55,000 followers in just four months, entirely through organic video content. I’ve also run social media campaigns for Stil vor Talent and Noughts and Croquettes, where I helped grow audiences, increase engagement, and build distinctive brand voices. Across all of these roles, I’ve consistently delivered viral content, improved engagement rates, and helped brands punch above their weight on social. I’m also hands-on when needed, comfortable editing video in CapCut, building out assets in Canva, or syncing across tools like Meta Business Suite, Social Flow, Google Analytics, or Wrike. And with a C1 level in German, I’m well-placed to effectively communicate within a professional German-speaking environment. I’m excited about the opportunity to bring my creative instincts, cultural awareness, and strategic mindset to a team that values bold, thoughtful content. I’d love to contribute to work that’s not only visually impactful but also speaks to audiences in a real and relevant way. Thank you for considering my application andI’d be happy to discuss how I can support your team’s goals and bring fresh ideas to the table. All the best, Declan WardWWWW…