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Freelance marketing & communications consultant who established Moller Harrison Consulting and now works as a fractional marketer for multiple businesses. I develop marketing strategy, lead campaign delivery, manage websites, and write social media and thought leadership content. I have held senior marketing leadership roles, including Head of Marketing & Digital Experience at EMA and Head of Marketing & Communications at Marsh New Zealand. I’m known for improving member/customer experiences, delivering integrated campaigns, strengthening digital measurement, and leading communications, partnerships, and events.…Freelance marketing & communications consultant who established Moller Harrison Consulting and now works as a fractional marketer for multiple businesses. I develop marketing strategy, lead campaign delivery, manage websites, and write social media and thought leadership content. I have held senior marketing leadership roles, including Head of Marketing & Digital Experience at EMA and Head of Marketing & Communications at Marsh New Zealand. I’m known for improving member/customer experiences, delivering integrated campaigns, strengthening digital measurement, and leading communications, partnerships, and events.

Denise Moller

Marketing Strategist, Marketing Consultant, Marketer, +4

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Freelance marketing & communications consultant who established Moller Harrison Consulting and now works as a fractional marketer for multiple businesses. I develop marketing strategy, lead campaign delivery, manage websites, and write social media and thought leadership content. I have held senior marketing leadership roles, including Head of Marketing & Digital Experience at EMA and Head of Marketing & Communications at Marsh New Zealand. I’m known for improving member/customer experiences, delivering integrated campaigns, strengthening digital measurement, and leading communications, partnerships, and events.…Freelance marketing & communications consultant who established Moller Harrison Consulting and now works as a fractional marketer for multiple businesses. I develop marketing strategy, lead campaign delivery, manage websites, and write social media and thought leadership content. I have held senior marketing leadership roles, including Head of Marketing & Digital Experience at EMA and Head of Marketing & Communications at Marsh New Zealand. I’m known for improving member/customer experiences, delivering integrated campaigns, strengthening digital measurement, and leading communications, partnerships, and events.

Available to hire

Freelance marketing & communications consultant who established Moller Harrison Consulting and now works as a fractional marketer for multiple businesses. I develop marketing strategy, lead campaign delivery, manage websites, and write social media and thought leadership content.

I have held senior marketing leadership roles, including Head of Marketing & Digital Experience at EMA and Head of Marketing & Communications at Marsh New Zealand. I’m known for improving member/customer experiences, delivering integrated campaigns, strengthening digital measurement, and leading communications, partnerships, and events.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Work Experience

Freelance Marketing & Communications Consultant / Founder at Moller Harrison Consulting

January 1, 2021 - Present

Provided marketing and communications services to multiple clients, culminating in starting her own business. Served as a fractional marketer for three core businesses (ICIB Brokerweb, Traffic Safe, and Watersmart) and managed marketing and publicity for the World Press Photo Exhibition in Auckland. Developed marketing strategies, created and executed marketing campaigns, managed websites, wrote social media and thought leadership content, and organized events across client portfolios.

Head of Marketing & Digital Experience at Employers & Manufacturers Association (EMA)

January 1, 2019 - January 1, 2021

Led marketing and digital experience with responsibility for a Leadership team, managing six direct reports and an intern. Managed cultural values project rollout; chaired Business New Zealand Marketing Network Group; and contributed as part of the COVID-19 response team. Delivered major digital and campaign results including a new website platform and campaigns covering member acquisition, learning & development promotion, and new service launches (e.g., Industry 4.0). Implemented segmentation, social media strategy, CX measurement (NPS process/dashboard and annual member survey), digital tools for COVID-19, re-engineered newsletters, and launched bilingual Chinese Business Centre materials and webinars. Consolidated budgets, realigned team roles, built reporting tools (Power BI dashboards, Cost Per Lead), and developed new branding for the Business NZ network.

Sponsorship Manager & Marketing Communications Manager at HSBC

January 1, 2007 - January 1, 2007

Marketing & Communications Manager at Marsh New Zealand Ltd

January 1, 2007 - January 1, 2019

Head of Marketing & Communications for Marsh New Zealand with additional responsibility for parent company activities in NZ (Marsh & McLennan Companies) and associated Mercer and NERA brands. Owned marketing strategy and budget management; led research projects (risk surveys, customer satisfaction, claims reports); developed and executed advertising and brand strategy; created promotions to generate leads; managed strategic partnerships, sponsorships, suppliers, and events (conferences, expos, client functions, golf days). Managed cross marketing activities with MMC and served on the MMC Steering Committee. Led CEO and corporate officer communications, PR and crisis communications, and produced thought leadership/research outputs. Owned Diversity & Inclusion communications strategy and rollout and participated in the Marsh D&I Council. Co-chaired CSR in the Pacific region and led CSR programme corporate and social responsibility communications; supported special management projects (in

Education

Advanced Diploma in Management at NZIM

January 1, 2007 - January 1, 2019

Graduate Diploma in Communication and Public Relations at AUT

January 1, 2007 - January 1, 2019

Bachelor of Business Degree at AUT

January 1, 2007 - January 1, 2019