I'm a Social Media & Digital Marketing Specialist with 3.5+ years of experience helping startups, fitness brands, and student organizations grow through data-driven content and community engagement. I specialise in organic social strategy, content calendars, short-form video (Reels, TikTok), copywriting, brand voice development, and paid campaigns. I thrive on turning insights into growth, building scalable content programs, and collaborating across teams to deliver measurable engagement, reach, and conversions. I’m passionate about delivering results through creative storytelling, rigorous analytics, and customer-centric campaigns. I love crafting compelling narratives, optimizing for SEO and conversion, and leading cross-functional teams to execute bold, effective marketing programs.

DENISE NOËL

I'm a Social Media & Digital Marketing Specialist with 3.5+ years of experience helping startups, fitness brands, and student organizations grow through data-driven content and community engagement. I specialise in organic social strategy, content calendars, short-form video (Reels, TikTok), copywriting, brand voice development, and paid campaigns. I thrive on turning insights into growth, building scalable content programs, and collaborating across teams to deliver measurable engagement, reach, and conversions. I’m passionate about delivering results through creative storytelling, rigorous analytics, and customer-centric campaigns. I love crafting compelling narratives, optimizing for SEO and conversion, and leading cross-functional teams to execute bold, effective marketing programs.

Available to hire

I’m a Social Media & Digital Marketing Specialist with 3.5+ years of experience helping startups, fitness brands, and student organizations grow through data-driven content and community engagement. I specialise in organic social strategy, content calendars, short-form video (Reels, TikTok), copywriting, brand voice development, and paid campaigns. I thrive on turning insights into growth, building scalable content programs, and collaborating across teams to deliver measurable engagement, reach, and conversions.

I’m passionate about delivering results through creative storytelling, rigorous analytics, and customer-centric campaigns. I love crafting compelling narratives, optimizing for SEO and conversion, and leading cross-functional teams to execute bold, effective marketing programs.

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Language

English
Fluent
Spanish; Castilian
Intermediate

Work Experience

Marketing Director at UNSW Law Society
January 1, 2022 - January 1, 2024
Led social and campaigns strategy across Instagram, LinkedIn, and Facebook; led, managed and trained a team of 7 within a 110+ member executive society; drove 64% engagement growth and 40% growth in followers; supported 200+ events, including flagship events; oversaw freelance content creation and brand partnerships across lifestyle, beauty, and fitness. Portfolio available.
Social Media Marketing at Plus Fitness Kellyville
January 1, 2022 - January 1, 2023
Built and managed a content calendar for community-led social growth; increased Instagram engagement and follower growth; drove 64% engagement growth, 40% follower growth, and supported 200+ events including flagship events.
Marketing Director / Coordinator at UNSW Law Society
January 1, 2022 - January 1, 2024
Led social and campaigns strategy across Instagram, LinkedIn, and Facebook. Led, managed and trained a team of 7 within a 110+ member executive society. Drove 64% engagement growth and 40% growth in followers, supporting 200+ events including flagship events.
Social Media & Digital Marketing Specialist at Self-employed / Freelance
January 1, 2022 - January 1, 2023
Built and managed content calendar for community-led social growth; increased engagement and visibility across Instagram, LinkedIn, and Facebook; supported 1000+ community members through targeted content and campaigns.
Co-Founder & Chief Marketing Officer at TutorMatch
January 1, 2024 - Present
Subscription-based AI tutor-finder platform. Led brand, UX, and growth strategy across email templates, web design, CRM, and paid channels. Built and executed content + community strategy across Instagram, TikTok, LinkedIn and email. Achieved 1M+ organic reach with 95% outreach-to-conversion rate. Produced viral short-form video series achieving per-video performance of 353k+ Instagram views and 283k+ TikTok views, with high shares, saves, and follower growth.
Social Media Manager at Plus Fitness Kellyville
January 1, 2022 - January 1, 2023
Built and managed content calendar for community-led social growth. Increased Instagram engagement by 34% and supported 1,000+ members.

Education

Bachelor of Commerce (Marketing)/Law at University of New South Wales
January 1, 2022 - January 1, 2026
Bachelor of Commerce (Marketing)/Law at University of New South Wales
January 1, 2022 - January 1, 2026

Qualifications

Google Analytics & Ads Certified
January 11, 2030 - December 17, 2025
Google Analytics & Ads Certified
January 11, 2030 - December 17, 2025
Google Analytics & Ads Certified
January 11, 2030 - December 17, 2025

Industry Experience

Media & Entertainment, Education, Software & Internet, Professional Services, Retail, Non-Profit Organization