Diana Ruseva

Available to hire

I'm a digital marketing professional with over 6 years of experience in paid media, social media strategy and campaign management across multiple platforms and industries.

About

I’m a digital marketing professional with over 6 years of experience in paid media, social media strategy and campaign management across multiple platforms and industries. I bring a detail-oriented, results-focused approach with creativity that brings structure and originality to every project.

I thrive in collaborative environments, plan content calendars, manage campaigns across multiple channels, and optimize performance through data-driven decisions. Detail-oriented and results-focused - and just creative enough to never settle for the obvious solution.

  • 12 years' experience
  • Joined June 2026

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Professional Services
  • Retail
  • Education
  • Travel & Hospitality
  • Travel & Hospitality

Work experience· 6 roles

PPC & Social Media Specialist · Franchise FameOct 2022 – Present · 4 yrs 2 mos

Creating and planning campaigns across a range of digital channels; analyzing them and making data-driven changes to optimize them; planning and managing the project’s Social Media channels and content calendar; email marketing setup & maintenance.

Digital Media Manager · PHD BulgariaOct 2022 – Present · 4 yrs 2 mos

Set up and manage paid media campaigns across multiple platforms; monitor budgets and performance; generate weekly, monthly, and quarterly reports; manage mobile app campaigns.

Search Engine Marketing Associate · FXCM GroupAug 2021 – Dec 2021 · 5 mos

Set up and manage search campaigns (Google Ads, Bing); maintain and monitor keyword bids, monthly budget caps, IS, quality score and other important metrics; generate weekly, monthly and quarterly reports and analysis; manage mobile app campaigns.

PPC & Social Media Specialist · Local Fame Ltd.Apr 2019 – Jul 2021 · 2 yrs 4 mos
Founder & Content Creator · Ross DiariesFeb 2019 – Present · 7 yrs 10 mos
PPC & Social Media Intern · Local Fame Ltd.Apr 2014 – Apr 2019 · 5 yrs 1 mo

Education· 5

Diploma in Digital Marketing · Advance Academy2019
Design Fundamentals Programme · SoftUni Creative2022 – 2023
Master of Corporate Management · Technical University of Varna2016 – 2018
Bachelor of Industrial Management · Technical University of Varna2012 – 2016

Certifications and awards

Google Ads Certification (Search, Display, Video)2030 – 2026
Graphic Designer Diploma (SoftUni DIgital)2022 – 2023
Diploma in Digital Marketing (Advance Academy)2019

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