Hi! My name is Diandra Araja – D for short. I am a digital marketing and social media manager by profession, who has been in the digital marketing sphere since 2017. I have helped brands kickstart their marketing campaigns, and have spearheaded teams as big as 7 people to produced communications materials – both online and offline to various communication campaigns of private and public sector organizations. Ihave always been fascinated with the multitude of possibilites inside the digital sphere and I like how this allows for small businesses to thrive and creae communities with similar likeness and interests. During the times where I am not chronically online, I try to be as physically active as I can by playing sports (pickle ball recently), traveling, and hanging out with my pets.

Hi! My name is Diandra Araja – D for short. I am a digital marketing and social media manager by profession, who has been in the digital marketing sphere since 2017. I have helped brands kickstart their marketing campaigns, and have spearheaded teams as big as 7 people to produced communications materials – both online and offline to various communication campaigns of private and public sector organizations. Ihave always been fascinated with the multitude of possibilites inside the digital sphere and I like how this allows for small businesses to thrive and creae communities with similar likeness and interests. During the times where I am not chronically online, I try to be as physically active as I can by playing sports (pickle ball recently), traveling, and hanging out with my pets.

Available to hire

Hi! My name is Diandra Araja – D for short. I am a digital marketing and social media manager by profession, who has been in the digital marketing sphere since 2017. I have helped brands kickstart their marketing campaigns, and have spearheaded teams as big as 7 people to produced communications materials – both online and offline to various communication campaigns of private and public sector organizations. Ihave always been fascinated with the multitude of possibilites inside the digital sphere and I like how this allows for small businesses to thrive and creae communities with similar likeness and interests. During the times where I am not chronically online, I try to be as physically active as I can by playing sports (pickle ball recently), traveling, and hanging out with my pets.

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Experience Level

Language

English
Fluent

Work Experience

Digital Communications Consultant at Multiple Clients
January 1, 2021 - Present
Manage corporate communications platforms including websites, social media accounts, and CRM systems; develop quarterly campaigns for real estate organizations; coordinate with international stakeholders across multiple time zones; produce internal and external communications materials; manage community engagement initiatives and feedback mechanisms.
Digital Communications Manager at We Digital PH
August 1, 2023 - October 12, 2025
Spearheaded branding and communications for activities and events; managed digital channels and print materials; supervised a small team and coordinated with external partners to ensure cohesive messaging across platforms.
Senior Communications Trainer at The Asia Foundation
November 1, 2021 - October 12, 2025
Facilitated knowledge-sharing initiatives for 100+ MSME business owners and professionals through the Go Digital ASEAN program; coordinated with government agencies and academic institutions; developed and delivered training modules on digital communications and stakeholder engagement; managed participant feedback mechanisms and program evaluation.
Digital Communications Analyst at Real Page Inc.
December 1, 2021 - October 12, 2025
Managed digital communications platforms for multiple client accounts; produced strategic materials for digital campaigns; monitored and analyzed communication effectiveness across channels; maintained online reputation management protocols and crisis communication procedures.
Communications Executive at iManila
March 1, 2020 - October 12, 2025
Managed internal knowledge-sharing platforms and communication systems for health care professionals; developed email communication strategies for internal stakeholder data base; created content management protocols for ongoing initiatives.
Project Communications Coordinator at Artiste Space Inc.
December 1, 2017 - October 12, 2025
Coordinated multi-stakeholder communications for large-scale environmental summit; managed event communications strategy from pre-production to post-production; developed social media plans and managed logistics and supplier communications.
Communications Research Associate at Rappler
December 1, 2017 - October 12, 2025
Conducted comprehensive research and information gathering for national election coverage; represented the organization at media events and press briefings; contributed to knowledge management systems and information databases for editorial use.

Education

Master's in Political Economy at University of Asia and the Pacific
January 11, 2030 - August 1, 2022
Bachelor of Arts, Major in Organizational Communication at De La Salle University
January 11, 2030 - February 1, 2017

Qualifications

Google Digital Guru Workshop
April 1, 2019 - October 12, 2025
Google Execution Excellence Workshop
September 1, 2018 - October 12, 2025
Events Management for Corporate Communications
September 1, 2017 - October 12, 2025
Lasallian Artists Management Program
January 1, 2015 - October 12, 2025
Civil Service Examination - Professional
October 1, 2016 - October 1, 2016
What is Social? (Coursera)
September 1, 2019 - October 12, 2025
Meta Social Media Marketing Professional Certificate
January 11, 2030 - October 12, 2025

Industry Experience

Media & Entertainment, Professional Services, Education