Creator partnerships and influencer marketing professional with experience generating 1M+ cumulative views through creator-led campaigns, community activations, and branded content initiatives. Proven track record securing sponsorships, managing creator relationships, producing high-engagement events, and executing organic growth strategies for consumer brands, entertainment properties, and multicultural communities.

Diego Lojero

Creator partnerships and influencer marketing professional with experience generating 1M+ cumulative views through creator-led campaigns, community activations, and branded content initiatives. Proven track record securing sponsorships, managing creator relationships, producing high-engagement events, and executing organic growth strategies for consumer brands, entertainment properties, and multicultural communities.

Available to hire

Creator partnerships and influencer marketing professional with experience generating 1M+ cumulative views through creator-led campaigns, community activations, and branded content initiatives. Proven track record securing sponsorships, managing creator relationships, producing high-engagement events, and executing organic growth strategies for consumer brands, entertainment properties, and multicultural communities.

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Language

English
Advanced

Work Experience

Director of Marketing at Nikkei Student Union – Cal Poly Pomona
January 1, 2025 - Present
Led sponsorship outreach and marketing strategy for major cultural events and campus activations. Secured monetary and in-kind sponsorships from local and national partners. Developed overseas messaging, social media strategy, and promotional assets. Coordinated sponsor deliverables and partner fulfillment; supported fundraising initiatives and community engagement.
Independent Creator & UGC Strategist at Independent / Freelance
January 1, 2024 - Present
Produced community wellness activations generating 50K+ views in under two weeks; secured sponsorships and coordinated creator participation; achieved 100% purchase-conversion during partner cafe activation.
Independent Creator & UGC Strategist at Independent / Freelance
January 1, 2023 - Present
Supported community activations through event planning, content creation, and grassroots marketing. Collaborated with creators and brand representatives to increase engagement and event participation. Assisted campaigns support with a $1,000+ budget; produced content and drove engagement across creator projects for multiple brands; managed brand deliverables, creative approvals, and campaign execution across paid and organic collaborations.

Education

Bachelor of Science in Business Administration, Computer Information Systems at California State Polytechnic University, Pomona
January 11, 2030 - December 1, 2026
Study Abroad at Kwansei Gakuin University, Japan
January 11, 2030 - June 18, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education