Available to hire
Digital Strategist with expertise in crosschannel
media planning and advanced audience
exploitation. Focused on the scalability of
strategies and performance-driven campaign
activation. Proven leadership in team
coordination and digital transformation
processes, with a strong emphasis on Paid
Media. Broad industry experience spanning
FMCG, Retail, Technology, Tourism, Healthcare,
Education, and Motor.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
Catalan; Valencian
Fluent
English
Fluent
Work Experience
Assistant Communications Manager at AD SMURAI, Agencia Tech de Marketing Digital
March 1, 2023 - September 17, 2025Designed digital communication strategies across Social Media, Web, Newsletters, SEO/SEM. Organized brand launches, events and BTL campaigns.
Social Expert at Bealion, Agencia de Marketing Digital
September 1, 2023 - September 17, 2025Led onboarding for new clients, acted as Social Media ambassador for knowledge transfer and digital integration, and liaised with strategic partners while overseeing key accounts.
Social Expert at Kinesso (Digital Agency - IPG Media Brands)
April 2, 2025 - September 17, 2025Led teams and guided new clients through onboarding processes; internal social media ambassador; liaised with strategic partners and oversaw key accounts.
Digital Account Manager & Client Success at Adsmurai
March 1, 2023 - September 17, 2025Designed digital communication strategies across Social Media, Web, Newsletters, SEO/SEM. Organized brand launches, events and BTL campaigns.
Social Expert at Be A Lion
September 1, 2023 - September 17, 2025Led onboarding processes for new clients; internal Social Media ambassador; knowledge transfer and digital integration; liaised with strategic partners and oversaw key accounts.
Digital Expert at Be A Lion (agency for RAIMA/La Carpeta Paper S.A.)
March 1, 2020 - September 17, 2025Digital marketing and communications support for client RAIMA/La Carpeta Paper S.A., coordinating digital campaigns and partnerships.
Digital Media Ambassador at Be A Lion, Digital and Creative Agency
September 2, 2023 - October 12, 2025Served as Digital Media ambassador, responsible for designing and presenting delivering training programs to internal teams and strategic partners. Led team operations and guided onboarding of new business, demonstrating full ownership in a performance-driven environment.
Assistant Communications Manager at RAIMA RAIMA
March 2, 2020 - October 12, 2025Executed media forecasting and developed digital media strategies crucial for profitable growth. Managed internal project coordination using agile platforms and methodologies for hyper-growth and fast team interactions. Provided strategic client consultancy to achieve high-level commercial goals, execution and analysis for key accounts like Honda, Garmin, Lidl, Hola, and others.
Digital Account Manager & Client Success at Adsmurai
March 2, 2023 - October 12, 2025Full ownership of performance media operations from market research and prospecting to advanced testing and campaign activation. Managed and cultivated key client relationships to achieve commercial objectives. Executed detailed media forecasting and developed digital media strategies for profitability and scalable growth. Managed internal project coordination using agile platforms and methodologies for hyper-growth and fast team interactions. Strategic client consultancy to achieve high-level commercial goals, performance execution, tracking and analysis for key accounts such as Honda, Garmin, Lidl, Holaluz, Viled a, among others.
Digital Strategist at Be A Lion, Digital and Creative Agency
May 2, 2025 - October 12, 2025Digital strategist with expertise in cross-channel media planning and advanced audience exploitation. Focused on scalability of strategies and performance-driven campaign activation. Proven leadership in team coordination and digital transformation processes with a strong emphasis on Paid Media. Led cross-platform initiatives for key accounts across sectors, including Henkel, Levi's, Film in, Nestle, Andorra Turisme, Codorniu, and others.
Digital Account Manager & Client Success at Adsmurai
March 2, 2023 - October 12, 2025Full ownership of performance media operations from market research and prospecting to advanced testing and campaign activation, analysis and reporting. Managed and cultivated key client relationships to achieve commercial objectives. Executed detailed media forecasting and developed customized action plans to optimize investments for clients like Planet, Revlon, Zara, Scale Xtrics, Simorra, Assistència Sanitària, among others.
Assistant Communications Manager at RAIMA RAIMA
March 2, 2020 - October 12, 2025Designed digital communications strategies across Social Media, Web, Newsletters; organized brand launches, events and BTL campaigns.
Digital Media Ambassador at Bealion
September 2, 2023 - October 12, 2025Served as Digital Media ambassador, responsible for designing and presenting delivering training programs to internal teams and strategic partners. Led teams operating and guided strategic onboarding of new business, demonstrating full ownership in a performance environment.
Digital Media Planner at Terra Line Paper S.A.
March 2, 2020 - October 12, 2025Executed annual cross-platform media plan, using specialized platform products to elevate and scale strategies across clients like Henkel, Levi’s, Filmín, Nestlé, Andorra Turismo, Codorníu, among others.
Digital Communications Manager at RAIMA La Carpeta Paper S.A.
September 1, 2019 - March 1, 2020Designed digital communication strategies across Social Media, Web, Newsletters, and SEO/SEM; organized brand launches, events and BTL campaigns.
Digital Account Manager & Client Success at Adsmurai
March 1, 2020 - March 1, 2023Full ownership of performance media operations from market research and prospecting to advanced testing and campaign activation, analysis and reporting. Managed and cultivated key client relationships to achieve commercial objectives. Executed detailed media forecasting and developed activation plans for clients.
Digital Media Ambassador at Be A Lion, Digital & Creative Agency
March 1, 2023 - September 2, 2023Designed and presented training programs for internal teams and strategic partners. Led team operations and onboarding of new business in a performance-driven environment. Managed direct strategic client relationships across multiple sectors and executed an annual cross-platform media plan for clients such as Henkel, Levi's, Fiat, Nestlé, and others.
Education
Bachelor's degree in International Advertising at Universidad Sergio Arboleda
January 1, 2015 - January 1, 2019Bachelor's in International Advertising at Universidad Sergio Arboleda
January 1, 2015 - January 1, 2019Bachelor's in Advertising at Universidad Sergio Arboleda
January 1, 2015 - January 1, 2019Meta Certified Media Planning Professional at Meta (Facebook)
January 1, 2024 - January 1, 2025Green Belt at Samurai Leadership
January 1, 2022 - January 1, 2022Seedbed at IABC Colombia Seedbed
January 1, 2019 - January 1, 2019Creativity & Innovation Congress at Latin American Creativity & Innovation Congress
January 1, 2018 - January 1, 2018Effie Awards Finalist at Effie Awards (Client: Abbott)
January 1, 2018 - January 1, 2018Bachelor's in International Advertising at Universidad Sergio Arboleda
January 1, 2015 - January 1, 2019Latin American Creativity & Innovation Congress at Latin American Creativity & Innovation Congress
January 1, 2018 - January 1, 2018IAB Colombia Seedbed at IAB Colombia Seedbed
January 1, 2019 - January 1, 2019Green Belt – Samurai Leadership at Samurai Leadership
January 1, 2022 - January 1, 2022Meta Certified: Media Planning Professional (400-101) at Meta
January 1, 2024 - December 31, 2025Qualifications
Meta Certified Media Planning Professional (400-101)
January 1, 2024 - December 31, 2025Samurai Leadership - Green Belt
January 1, 2022 - September 17, 2025Effie Awards Finalist (Client: Abbott)
January 1, 2018 - December 31, 2018LatIn American Creativity & Innovation Congress
January 1, 2018 - December 31, 2018Meta Certified Media Planning Professional (400-101)
January 1, 2024 - January 1, 2025Samurai Leadership - Green Belt
January 1, 2022 - December 31, 2022IAB Colombia Seedbed
January 1, 2019 - December 31, 2019Effie Awards Finalist (Abbott)
January 1, 2018 - December 31, 2018Meta Certified Media Planner Professional (400-101)
January 1, 2024 - December 31, 2025Meta Certified Media Planning Professional
January 1, 2024 - January 1, 2025Green Belt
January 1, 2022 - January 1, 2022Seedbed (IABC Colombia Seedbed)
January 1, 2019 - January 1, 2019Creativity & Innovation Congress
January 1, 2018 - January 1, 2018Effie Awards Finalist (Abbott)
January 1, 2018 - January 1, 2018Meta Certified: Media Planning Professional (400-101)
January 1, 2024 - December 31, 2025Green Belt – Samurai Leadership
January 1, 2022 - December 9, 2025IAB Colombia Seedbed
January 1, 2019 - December 9, 2025Latin American Creativity & Innovation Congress
January 1, 2018 - January 1, 2018Industry Experience
Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Consumer Goods, Education, Healthcare, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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