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I'm a creative strategist with a background in Visual Communication Design, specializing in social media, campaign execution, KOL marketing, and community engagement. I'm a quick learner and proactive problem solver, driven by a passion for making meaningful impact and thriving in collaborative, fast-paced environments.…

Erventina Santoso

Creative Director, Social Media Manager, Community Manager, +3

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I'm a creative strategist with a background in Visual Communication Design, specializing in social media, campaign execution, KOL marketing, and community engagement. I'm a quick learner and proactive problem solver, driven by a passion for making meaningful impact and thriving in collaborative, fast-paced environments.…

Available to hire

I’m a creative strategist with a background in Visual Communication Design, specializing in social media, campaign execution, KOL marketing, and community engagement.

I’m a quick learner and proactive problem solver, driven by a passion for making meaningful impact and thriving in collaborative, fast-paced environments.

Skills

Copywriting

Experience Level

Copywriting

Intermediate

Language

Indonesian

Fluent

English

Fluent

Work Experience

Lead Community Manager & KOL Strategist at We Thrive

January 1, 2025 - Present

Lead community management and KOL strategy to drive engagement and brand affinity across various industries. Managed daily activities, moderated discussions, and built an inclusive community culture. Developed content calendars and activation programs to boost participation. Planned and executed KOL campaigns aligned with brand/product moments. Sourced, briefed, and maintained relationships with KOLs across platforms. Tracked performance metrics and trends to inform future strategies.

Partner Manager at PT. Mahaka Radio Digital – Noice Creator

March 1, 2022 - August 1, 2023

Helped build a thriving podcast ecosystem through creator support, community initiatives, and content curation. Managed a growing community of UGC podcasters and served as their point of contact. Developed and scheduled regular podcast workshops and online classes. Partnered with universities and communities to run recruitment and educational events. Planned and executed Noice’s annual creator gathering from concept to on-ground logistics. Developed creator loyalty programs and marketing support plans. Maintained ongoing communication between creators and the internal team.

Growth Marketer - Growth Marketing at IDN Media / PT Media Putra Nusantara

August 1, 2018 - March 1, 2022

Drove user growth through KOL campaigns, in-app activations, and smart push notification strategies. Created daily push notification schedules and in-app campaign plans. Organized and executed KOL campaigns across multiple platforms to increase engagement and downloads. Developed content for Instagram, Facebook, TikTok, and YouTube. Worked closely with sales and marketing teams to deliver integrated campaign goals. Supported key initiatives like the annual 'Indonesia Memasak by Yummy' campaign.

Thriving KOL & Community Specialist at Independent / Freelance

January 1, 2025 - Present

Lead daily activities, moderated discussions, and built an inclusive community culture. Developed content calendars and activation programs to boost participation. Planned and executed KOL campaigns aligned with brand/product moments. Sourced, briefed, and maintained relationships with KOLs across platforms. Tracked performance metrics and trends to inform future strategies.

Noice Creator Partner Manager at PT. Mahaka Radio Digital

March 1, 2022 - August 1, 2023

IDN Media Growth Marketing at PT. Media Putra Nusantara – IDN Media

August 1, 2018 - March 1, 2022