I'm Dominic Crofts, a senior creative leader and producer with a proven track record in delivering high-impact content across live events, digital media, podcasts, entertainment and sport. I’ve collaborated with global leaders, actors, athletes, creators, broadcasters and brands to design formats and campaigns that resonate and scale. From global moments to talent-led formats, I’ve led multidisciplinary teams through end-to-end production, balancing editorial storytelling with commercial goals to deliver content that captivates and engages at scale. I’ve led the development of formats and content strands for global platforms, pitched and produced entertainment and sports formats across linear and digital, and steered editorial tone and content pillars for campaigns across broadcast and social. My work spans large international shoots, live events, gallery direction, show-calling, and on-site logistics, always with a focus on delivery, quality, and audience impact.…I'm Dominic Crofts, a senior creative leader and producer with a proven track record in delivering high-impact content across live events, digital media, podcasts, entertainment and sport. I’ve collaborated with global leaders, actors, athletes, creators, broadcasters and brands to design formats and campaigns that resonate and scale. From global moments to talent-led formats, I’ve led multidisciplinary teams through end-to-end production, balancing editorial storytelling with commercial goals to deliver content that captivates and engages at scale. I’ve led the development of formats and content strands for global platforms, pitched and produced entertainment and sports formats across linear and digital, and steered editorial tone and content pillars for campaigns across broadcast and social. My work spans large international shoots, live events, gallery direction, show-calling, and on-site logistics, always with a focus on delivery, quality, and audience impact.WWWW…