Professional Graphic designer and illustrator with experience in marketing and editorial design. For me, design is something more than aesthetics, it's a foundation to communicate beyond the barriers of conventional language. My experience revolves around various editorial, marketing, and brand management projects. I stand out for seeking and exercising coherence between the purpose to be communicated and its “tangible” form to be taken to design, in identifying the shortcomings or potential possibilities for each piece or project, and always make sure to think and look beyond to offer a unique and quality service.

Juan Camilo Sierra Z.

Professional Graphic designer and illustrator with experience in marketing and editorial design. For me, design is something more than aesthetics, it's a foundation to communicate beyond the barriers of conventional language. My experience revolves around various editorial, marketing, and brand management projects. I stand out for seeking and exercising coherence between the purpose to be communicated and its “tangible” form to be taken to design, in identifying the shortcomings or potential possibilities for each piece or project, and always make sure to think and look beyond to offer a unique and quality service.

Available to hire

Professional Graphic designer and illustrator with experience in marketing and editorial design. For me, design is something more than aesthetics, it’s a foundation to communicate beyond the barriers of conventional language.

My experience revolves around various editorial, marketing, and brand management projects. I stand out for seeking and exercising coherence between the purpose to be communicated and its “tangible” form to be taken to design, in identifying the shortcomings or potential possibilities for each piece or project, and always make sure to think and look beyond to offer a unique and quality service.

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Language

English
Advanced

Work Experience

Quality Specialist at Design Pickle
January 1, 2024 - Present
Quality specialist responsible for monitoring, reviewing, and proposing measures to improve the creative quality of Design Pickle’s customer requests. Performs technical reviews and provides well-founded feedback to designers on customer instructions, brand adherence, copy accuracy, and general industry standards. Notable clients include Amazon, ELM, Meltwater, Pizza Hut, McGraw Hill, SproutSocial, among others across diverse industries.
Graphic Designer & Marketing Coordinator at La Palma & El Tucán (The Coffee Hub)
January 1, 2020 - January 1, 2022
Executed comprehensive brand design, sub-branding updates, and front-end design for Equation Coffee and Futura Coffee Roasters. Led merchandising initiatives (Libertario Coffee Roasters) and supported commercial and communicative objectives through cohesive visual systems and campaigns.
Lead Graphic Designer at Vaová Travel
January 1, 2018 - January 1, 2020
Led graphic design and visual communication across marketing materials and customer-facing outputs. Developed and coordinated editorial products (books, travel guides, itineraries), quotations, formats, and stationery, while directing art direction and visual guidelines (photography management and brand language).
Editorial Graphic Designer at Universidad Pedagógica Nacional (Goverment Contractor)
January 1, 2018 - January 1, 2019
Editorial design for multiple publications within the internal editorial groups, including Expedición Pedagógica Nacional: Preparing the luggage (second edition), Aproximaciones a las memorias del Conflicto Armado desde la escuela, Guía fotográfica de las aves de la Universidad Pedagógica Nacional, Formar y Transformar: Investigación desde la escuela, and other editorial pieces.
Intern Graphic Designer at Volcán Ediciones
January 1, 2016 - January 1, 2016
Professional internship contributing to projects for clients such as Centro Nacional de Memoria Histórica (Tocó Cantar, second edition), LEGIS notebooks, La Ciudad en el Desierto de los Nenúfares, the film Canción de Iguaque by director Juan Benavides, among others.

Education

Professional in Graphic Design at Universidad Jorge Tadeo Lozano
January 11, 2030 - March 30, 2017

Qualifications

IELTS General Training - Band 7 (CEFR C1)
October 1, 2018 - May 19, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Travel & Hospitality