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Hi, I'm Devin Santiago, a digital marketing specialist with over 10 years of experience creating impactful campaigns and growing social media audiences. I love crafting trend-driven stories and leveraging data to engage audiences and drive meaningful results. I'm proficient in tools like Adobe Creative Suite and campaign analytics and enjoy collaborating across teams to bring creative ideas to life. Aside from my marketing career, I'm passionate about dance, having instructed and choreographed for diverse age groups while managing social media content for a dance studio. This unique blend of creativity and strategy keeps me energized and always learning new ways to connect with people online.…Hi, I'm Devin Santiago, a digital marketing specialist with over 10 years of experience creating impactful campaigns and growing social media audiences. I love crafting trend-driven stories and leveraging data to engage audiences and drive meaningful results. I'm proficient in tools like Adobe Creative Suite and campaign analytics and enjoy collaborating across teams to bring creative ideas to life. Aside from my marketing career, I'm passionate about dance, having instructed and choreographed for diverse age groups while managing social media content for a dance studio. This unique blend of creativity and strategy keeps me energized and always learning new ways to connect with people online.

Devin Santiago

Video Editor, Social Media Manager, Content Creator, +7

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Hi, I'm Devin Santiago, a digital marketing specialist with over 10 years of experience creating impactful campaigns and growing social media audiences. I love crafting trend-driven stories and leveraging data to engage audiences and drive meaningful results. I'm proficient in tools like Adobe Creative Suite and campaign analytics and enjoy collaborating across teams to bring creative ideas to life. Aside from my marketing career, I'm passionate about dance, having instructed and choreographed for diverse age groups while managing social media content for a dance studio. This unique blend of creativity and strategy keeps me energized and always learning new ways to connect with people online.…Hi, I'm Devin Santiago, a digital marketing specialist with over 10 years of experience creating impactful campaigns and growing social media audiences. I love crafting trend-driven stories and leveraging data to engage audiences and drive meaningful results. I'm proficient in tools like Adobe Creative Suite and campaign analytics and enjoy collaborating across teams to bring creative ideas to life. Aside from my marketing career, I'm passionate about dance, having instructed and choreographed for diverse age groups while managing social media content for a dance studio. This unique blend of creativity and strategy keeps me energized and always learning new ways to connect with people online.

Available to hire

Hi, I’m Devin Santiago, a digital marketing specialist with over 10 years of experience creating impactful campaigns and growing social media audiences. I love crafting trend-driven stories and leveraging data to engage audiences and drive meaningful results. I’m proficient in tools like Adobe Creative Suite and campaign analytics and enjoy collaborating across teams to bring creative ideas to life.

Aside from my marketing career, I’m passionate about dance, having instructed and choreographed for diverse age groups while managing social media content for a dance studio. This unique blend of creativity and strategy keeps me energized and always learning new ways to connect with people online.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Office & Social Media Manager at Viva Z Club

January 1, 2023 - Present

Developed and executed comprehensive digital marketing campaigns to promote fitness classes across Instagram, Facebook, and TikTok. Achieved a 45% increase in social media engagement within six months through trend-driven content and targeted promotional offers. Scheduled and analyzed posts using Metricool, leveraging engagement metrics to refine strategies and optimize performance. Conducted A/B testing to evaluate content effectiveness and drive continuous improvement in campaign outcomes. Managed customer journey touchpoints from sign-up to retention utilizing WellnessLiving CRM, enhancing user experience and retention rates.

Digital Media Producer at YDC MGMT

January 1, 2019 - Present

Developed and executed digital campaigns that resulted in over 750K followers on TikTok and 150K followers on Instagram. Collaborated with leading brands such as Sony Music, Panera Bread, State Farm, and M&M’s to create engaging branded video content. Designed and launched multi-channel marketing content utilizing Adobe Premiere Pro, CapCut, and Canva to enhance brand visibility. Analyzed platform insights to optimize posting cadence, tone, and creative direction, ensuring alignment with audience preferences. Leveraged data-driven strategies to enhance campaign effectiveness and drive audience engagement across social media platforms.

Patient Care Coordinator at Summit Health

December 31, 2022 - July 17, 2025

Coordinated internal communications and data management to streamline patient scheduling and digital form processes. Ensured data compliance and enhanced workflow efficiency in a fast-paced healthcare environment. Developed patient-focused communication templates to improve service clarity and enhance patient satisfaction. Collaborated with cross-functional teams to implement best practices in data management and communication strategies.

Dance Instructor & Choreographer at Planet Dance

January 1, 2010 - Present

Instructed a diverse range of dance styles to students aged 5 to 20, fostering engagement and enhancing technical skills relevant to effective marketing strategies. Developed innovative choreography for award-winning dance teams, demonstrating leadership and creativity applicable to campaign development in marketing. Managed the studio's social media presence, creating engaging content for platforms like TikTok to enhance brand visibility and showcase performances. Collaborated with fellow instructors to design inclusive dance programs, ensuring a supportive environment that reflects teamwork in marketing initiatives. Pursued professional development to stay current with dance trends and methodologies, enhancing instructional quality and adaptability to evolving marketing trends.