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I'm Dawn Sterling, a trusted news anchor, reporter, and newsroom leader with more than 25 years in broadcasting. I deliver clear, accurate, and accessible information to viewers, and I build public trust by translating complex issues into understandable stories. I'm known for in-depth research, investigative storytelling, strong writing and editing, and engaging audiences through social media and community outreach. I mentor newsroom teams, lead major projects, and stay curious about the people and issues shaping our communities.…I'm Dawn Sterling, a trusted news anchor, reporter, and newsroom leader with more than 25 years in broadcasting. I deliver clear, accurate, and accessible information to viewers, and I build public trust by translating complex issues into understandable stories. I'm known for in-depth research, investigative storytelling, strong writing and editing, and engaging audiences through social media and community outreach. I mentor newsroom teams, lead major projects, and stay curious about the people and issues shaping our communities.

Dawn Sterling

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I'm Dawn Sterling, a trusted news anchor, reporter, and newsroom leader with more than 25 years in broadcasting. I deliver clear, accurate, and accessible information to viewers, and I build public trust by translating complex issues into understandable stories. I'm known for in-depth research, investigative storytelling, strong writing and editing, and engaging audiences through social media and community outreach. I mentor newsroom teams, lead major projects, and stay curious about the people and issues shaping our communities.…I'm Dawn Sterling, a trusted news anchor, reporter, and newsroom leader with more than 25 years in broadcasting. I deliver clear, accurate, and accessible information to viewers, and I build public trust by translating complex issues into understandable stories. I'm known for in-depth research, investigative storytelling, strong writing and editing, and engaging audiences through social media and community outreach. I mentor newsroom teams, lead major projects, and stay curious about the people and issues shaping our communities.

Available to hire

I’m Dawn Sterling, a trusted news anchor, reporter, and newsroom leader with more than 25 years in broadcasting. I deliver clear, accurate, and accessible information to viewers, and I build public trust by translating complex issues into understandable stories.

I’m known for in-depth research, investigative storytelling, strong writing and editing, and engaging audiences through social media and community outreach. I mentor newsroom teams, lead major projects, and stay curious about the people and issues shaping our communities.

Skills

Script

Copywriting

Experience Level

Script

Expert

Copywriting

Expert

Language

English

Fluent

Work Experience

Evening News Anchor/Reporter at WICS News Channel 20

January 1, 2024 - Present

Anchored three nightly newscasts, delivering clear, accurate, and accessible information to the public. Translated complex legal, regulatory, and community issues into understandable reporting that builds public trust. Led development of in-depth special reports through research, analysis, and investigative storytelling. Wrote, edited, and polished scripts under tight deadlines while maintaining journalistic integrity. Regularly used social media platforms to expand audience reach.

Evening News Anchor/Reporter at WAND TV News

January 1, 2004 - December 31, 2023

Longtime primary evening anchor and the face of WAN D News for nearly two decades. Anchored three nightly newscasts and covered major breaking news events. Wrote and edited stories for broadcast and mentored newsroom staff. Delegated assignments, provided editorial leadership, and supported newsroom operations. Cultivated community relationships and led station brand initiatives and outreach efforts.