Available to hire
I’m a dynamic communications expert with a multifaceted background in entrepreneurship and marketing. I specialize in graphic design, project management, event planning, and content development, helping teams articulate messages that resonate with diverse audiences.
Over the years, I’ve led branding concepts and marketing campaigns for clients like Tista Technologies, Home Depot, UrbanTrans, and government agencies, delivering creative assets, campaigns, and event experiences on time and on budget. I thrive in cross-functional environments and am comfortable managing vendors, budgets, and stakeholder communications.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing Specialist at Tista Technologies
April 1, 2023 - PresentCollaborate with client teams to generate branding concepts, graphic designs, infographics and promotional marketing and communication materials; conduct research on effective marketing channels including email and media platforms; analyze performance of campaigns using customer feedback and KPIs; develop innovative marketing campaigns based on data analysis and present strategic recommendations; cultivate and sustain relationships with client teams; supervise production of marketing and communication materials (websites, newsletters, one-pagers, event signage) including vendor management and print production; leverage event planning, graphic design and content development to support marketing and internal communications initiatives.
Project Manager, Visual Merchandising at The Home Depot (Contract role Visionaire Partners)
February 28, 2023 - September 24, 2025Facilitated and coordinated the creation of marketing assets aligned with project briefs; gathered merchant and vendor feedback to clarify project requirements; collaborated with project requesters, account managers, creative leads, designers and writers to manage workflow; conducted program and project-related research to inform marketing strategies; communicated project details, monitored progress, and managed iterations, scope, timelines, and costs to ensure timely delivery.
Creative Services Project/Program Manager at UrbanTrans
March 31, 2022 - September 24, 2025Developed project schedules, maintained job files, tracked progress, routed projects and conducted status meetings; organized resources to meet scope, quality, timeline and budget constraints; scheduled and monitored email campaigns across multiple marketing projects (digital, print, email); facilitated communication between marketing and program management teams; evaluated incoming project requests and briefs; led development of creative deliverables (copy and design) across print, social, digital displays, web content, email and event materials; delegated new projects to creative services team and reviewed workload; provided periodic project reports and proposed process improvements.
Global Account Manager at Georgia Department of Economic Development
July 31, 2021 - September 24, 2025Acted as liaison among Global Commerce, International Trade, International Relations and Communications & Marketing to ensure seamless collaboration; ensured complete project briefs and clearly defined deliverables; monitored delivery timelines and proactively identified issues; maintained schedules, participated in status meetings, provided updates and summaries; managed stakeholder approvals and served as primary internal communicator overseeing timelines and routing deliverables.
Public Information Officer at Full Circle Communications - City of Atlanta Department of Watershed Management
April 30, 2020 - September 24, 2025Effectively communicated essential information regarding COA/DWM projects; created content for internal and external publications by gathering information, conducting interviews and researching; prepared public education materials (fact sheets, talking points, press releases, social media posts); formulated strategies for effective communication with city council members, community groups and the media; planned events including venue scouting, invitations, timelines and program content and design.
Creative Services Project Manager at Heatcraft Refrigeration
April 30, 2017 - September 24, 2025Collaborated with Global Marketing to maintain brand consistency across marketing materials; developed event, trade show and promotional strategies; orchestrated trade show events and supported customer meetings and demonstrations; managed logistics and production of trade show deliverables and materials; oversaw email campaigns (design, scheduling, performance tracking); managed marketing projects, bids and vendor selection; served as primary vendor contact to ensure timely delivery and quality.
Consulting & Freelance Creative Services Manager at McCoy Marketing
April 1, 2010 - PresentConceptualize and execute event plans, manage budgets and invoicing, identify and negotiate with vendors, oversee logistics; collaborate with teams to understand project requests, gather requirements, define objectives/deliverables and set delivery dates to uphold brand standards; assist in developing marketing, communications and sales strategies; design concepts, edit editorial and marketing content, and create print and electronic marketing materials; foster strong relationships with internal and client teams as a trusted resource.
Marketing Communications Specialist at Tista Technologies
April 1, 2023 - PresentCollaborate with client teams to generate branding concepts, graphic designs, infographics and promotional marketing materials. Research effective marketing channels (email and media platforms) to convey product messages. Analyze campaign performance with customer feedback and KPIs. Develop innovative campaigns based on data analysis and present strategic recommendations. Cultivate client relationships and supervise production of materials including websites, newsletters, one-pagers and event signage with vendor management and print production. Demonstrate expertise in event planning, graphic design and content development to support marketing and internal communications initiatives.
Project Manager, Visual Merchandising at The Home Depot (Contract role Visionaire Partners)
February 28, 2023 - September 24, 2025Facilitated and coordinated creation of marketing assets aligned with project briefs; gathered merchant and vendor feedback to define requirements; collaborated with project requesters, account managers, creative leads, designers and content writers to manage workflow; conducted program and project research to inform marketing strategies; tracked progress, managed scope, timelines and costs to ensure timely delivery.
Creative Services Project/Program Manager at UrbanTrans
March 31, 2022 - September 24, 2025Developed project schedules, maintained files and tracked progress; routed projects and conducted status meetings; organized resources to ensure completion within scope, quality, and budget; scheduled and monitored email campaigns; facilitated communication between marketing and program management; supported development of creative deliverables across print, digital displays, web content, email and event materials; delegated projects to team members and reviewed workload; provided periodic project reports and proposed process improvements.
Global Account Manager at Georgia Department of Economic Development
July 1, 2021 - September 24, 2025Acted as liaison among Global Commerce, International Trade, International Relations and Communications/Marketing teams to ensure collaboration; ensured briefs were complete and deliverables defined; monitored delivery timelines and proactively identified issues; maintained schedules, participated in status meetings, provided status updates and summaries; managed stakeholder approvals and served as primary internal communicator overseeing timelines and routing deliverables.
Public Information Officer at City of Atlanta Department of Watershed Management
April 30, 2020 - September 24, 2025Communicated essential project information to internal and external audiences; created content for publications by interviewing, researching; prepared public education materials including fact sheets, talking points, press releases and social posts; planned events with venue scouting, invitations and timelines; developed collaboration strategies with city council, community groups and media.
Creative Services Project Manager at Heatcraft Refrigeration
April 30, 2017 - September 24, 2025Collaborated with Global Marketing to maintain brand consistency; developed event, trade show and promotion strategies; orchestrated trade shows and customer meetings; managed logistics and production of trade show materials; led email campaigns and tracked performance; managed marketing projects, bids and vendor selection; served as primary vendor contact to ensure timely delivery and quality.
Consulting & Freelance Creative Services Manager at McCoy Marketing
April 1, 2010 - PresentConceptualize and execute event plans within budgets; identify and negotiate with vendors; manage logistics; collaborate with teams to understand project requests, gather requirements, define objectives and deliverables; develop marketing, communications and sales strategies; design and edit editorial and marketing content; create print and electronic materials; foster client relationships as a trusted resource.
Marketing Communications Specialist at Tista Technologies – Remote
April 1, 2023 - PresentCollaborate with client teams to generate branding concepts, graphic designs, and promotional marketing and communication materials. Research effective marketing channels (email and media) to convey customer messages; analyze campaign performance; develop innovative campaigns based on data analysis; present strategic recommendations; cultivate and sustain relationships with client teams. Oversee creation of marketing materials (websites, newsletters, one-pagers, event signage) and manage vendor relationships and print production. Leverage event planning, graphic design, and content development expertise to support internal and external marketing initiatives.
Creative Services Project Manager (Freelance/Consulting) at McCoy Marketing – Atlanta, Georgia
April 1, 2010 - PresentConceptualize and execute event plans, manage budgets and invoices, identify and negotiate with vendors, and oversee logistics. Gather requirements, define objectives and deliverables, and align with brand standards. Develop marketing, communications, and sales strategies; design and edit editorial and marketing content; create print and electronic marketing materials. Build strong client and internal team relationships and serve as a trusted resource and advisor.
Project Manager, Visual Merchandising at The Home Depot (Contract role with Visionaire Partners) – Atlanta, Georgia
February 1, 2023 - September 24, 2025Coordinate creation of marketing assets aligned with project briefs. Gather merchant feedback to clarify requirements; manage workflow of creative assets with account managers, creative leads, designers, and content writers. Conduct program and project research to gather customer insights and inform strategies. Track progress, communicate updates, and manage iterations, scope changes, timelines, and costs to ensure timely delivery of assets.
Global Account Manager at Georgia Department of Economic Development – Atlanta, Georgia
July 1, 2021 - September 24, 2025Serve as liaison among Global Commerce, International Trade, International Relations, and Communications/Marketing teams. Ensure thorough project briefs and clearly defined deliverables; monitor timelines and specifications; proactively identify issues. Maintain schedules, provide status updates, and coordinate approvals and routing of deliverables with internal teams.
Creative Services Project/Program Manager at UrbanTrans – Atlanta, Georgia
March 1, 2022 - September 24, 2025Develop project schedules, maintain job files, and route projects; manage resources to meet scope, quality, timelines, and budget constraints. Oversee email campaigns and multiple marketing projects (digital, print, and email); facilitate communication between marketing and program management teams. Lead development of creative deliverables (copy, design) across print, social media, digital displays, web content, email, and event materials.
Public Information Officer at Full Circle Communications - Contract role with City of Atlanta Department of Watershed Management – Atlanta, Georgia
April 1, 2020 - September 24, 2025Communicate essential project information for the City of Atlanta Department of Watershed Management. Create internal and external content through interviews and research; prepare public education materials including fact sheets, talking points, press releases, social media, etc. Develop strategies for collaboration with city council members, community groups, and media; plan events with venue scouting, invitations, timelines, and content.
Creative Services Project Manager at Heatcraft Refrigeration – Stone Mountain, Georgia
April 1, 2017 - September 24, 2025Collaborate with Global Marketing to maintain brand consistency across marketing materials. Create event and trade show strategies; orchestrate trade show logistics and customer meeting support; manage production of marketing deliverables, including email campaigns, design, scheduling, and performance tracking. Manage vendor relationships and bids; serve as primary contact for vendors to ensure timely delivery and quality.
Education
Bachelor of Arts in Communication at Wright State University
January 11, 2030 - September 24, 2025Associate of Arts in Liberal Arts at University of Florida
January 11, 2030 - September 24, 2025Bachelor of Arts in Communication at Wright State University
January 11, 2030 - September 24, 2025Associate of Arts in Liberal Arts at University of Florida
January 11, 2030 - September 24, 2025Bachelor of Arts in Communication at Wright State University – Fairborn, Ohio
January 11, 2030 - January 1, 1985Associate of Arts in Liberal Arts at University of Florida – Gainesville, Florida
January 11, 2030 - January 1, 1980Qualifications
Industry Experience
Government, Education, Manufacturing, Media & Entertainment, Non-Profit Organization, Professional Services, Retail, Transportation & Logistics
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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