I'm a multidisciplinary designer spanning UX, branding, and product design. I translate user research into tangible experiences, guiding projects from storytelling and prototyping to visual identity. Beyond design, I mentor interns, help run studio operations, and collaborate across disciplines to deliver meaningful outcomes.…

Eda Yasmin

I'm a multidisciplinary designer spanning UX, branding, and product design. I translate user research into tangible experiences, guiding projects from storytelling and prototyping to visual identity. Beyond design, I mentor interns, help run studio operations, and collaborate across disciplines to deliver meaningful outcomes.…

Available to hire

I’m a multidisciplinary designer spanning UX, branding, and product design. I translate user research into tangible experiences, guiding projects from storytelling and prototyping to visual identity.

Beyond design, I mentor interns, help run studio operations, and collaborate across disciplines to deliver meaningful outcomes.

See more

Skills

Experience Level

Language

English
Fluent

Work Experience

Illustrator at Communication Design Hub
December 1, 2023 - January 31, 2025
Designer at Pat That Phat Cat
March 1, 2025 - Present
Studio Manager (Contract) at SPARK Agency (in collaboration with Singapore Polytechnic)
March 1, 2026 - January 31, 2027
Supported the senior art director on logo development and storyboarded the reveal video for a national-level branding pitch; produced for the production team and illustrated social media content; mentored and managed 14 design interns; ran day-to-day studio operations across administration, HR, and finance.
Teaching Assistant, Designing UX/UI for Human-Centred AI at National University of Singapore
August 1, 2024 - May 31, 2025
Taught Figma and UX/UI fundamentals to 20 graduate students on a human-centred AI design module; co-developed AI Opportunity Cards toolkit; co-authored the resulting ACM GoodIT '25 paper.
Coding & Engineering Instructor at Witty Mitty Pte Ltd
August 1, 2022 - May 31, 2025
Taught weekly coding and engineering classes to 7–20 children; delivered Micro:bit and MIT App Inventor curricula; ran hands-on builds; adapted lesson delivery across a wide age range.
UI/UX Designer Intern at GovTech Singapore, Digital Workplace
January 1, 2024 - May 31, 2024
Designed two SharePoint Online page templates; planned and ran 11 moderated user interviews; conducted usability testing with Maze; co-facilitated a stakeholder workshop; synthesised research into design recommendations.

Education

Bachelor of Arts in Industrial Design, Specialisation in Product Innovation at National University of Singapore
January 1, 2021 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Other, Government, Professional Services, Software & Internet

Skills

Experience Level