Eden Busani

Managed and created strategic social media content for both B2B and B2C brands across Instagram, Facebook, and LinkedIn, adapting messaging and visuals to fit professional audiences as well as consumer-facing markets.

Scope of work included:

Content creation (static posts, carousels, reels, and branded visuals)

Platform-specific strategy for Meta platforms and LinkedIn

B2B positioning for professional, technical, and service-based audiences

B2C storytelling focused on engagement, brand connection, and conversion

Content planning, scheduling, and consistency

Brand voice and visual alignment across platforms

Delivered clear, professional, and engaging content designed to strengthen brand presence, build trust, and support business goals in both B2B and B2C environments.

Created high-converting Amazon A+ Content designed to strengthen brand credibility, improve product presentation, and clearly communicate value to shoppers.

Scope of work included:

Amazon A+ Content layouts (image + copy modules)

Brand storytelling adapted for Amazon’s customer-focused format

Product feature breakdowns with clear benefits and use cases

Visual hierarchy & icon systems for easy scanning

Brand-consistent graphics aligned with Amazon guidelines

All content was developed to enhance brand trust, increase clarity, and support stronger on-page performance within the Amazon marketplace.

Led the creation of comprehensive B2B marketing and brand materials for Unlocal, a global distribution company serving professional buyers and retail partners.

Scope of work included:

LinkedIn content & brand positioning tailored to B2B and wholesale audiences

Investor & sales pitch decks focused on credibility, scale, and distribution capabilities

Print signage for trade, retail, and warehouse environments

Brochures & one-pagers highlighting services, logistics, and product categories

Business cards and corporate stationery

Additional marketing collateral to support sales teams, partnerships, and brand awareness

All materials were designed to communicate trust, professionalism, and operational strength, translating complex distribution services into clear, polished messaging for a professional B2B audience.